"e bike" App Store Keywords Research Case | ASOTools
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"e bike" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “e bike” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “star”, “siren head”, “power”, “lodge”, “direta”, “girls dress”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “e bike” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword e bike from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
se bike 41 30 250+ 149
se bikes 41 30 249 131
game bike 36 17 250+ 160
the bike game 36 30 250+ 169
exercise bike 35 14 250+ 121

The search volume of the core keyword e bike in Google App Store reached 51, its difficulty level reached 11, and the number of apps related to it reached 249, among them, there are 75 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Ebikemotion e bike motor 14 5
2
RideControl e-bike app giant e-bike app english ≤5 25
3
Bosch eBike Connect ebike 38 17
4
Pick-e-Bike yo bykes 16 18
5
Lime - Your Ride Anytime lime 56 51
6
Bikemap - Your Cycling Map & GPS Navigation bike trails near me 43 12
7
E-Bike e-bike twin3d ≤5 30
8
Impulse E-Bike Navigation app impulse ≤5 14
9
e-bike reseller e bike shopping app ≤5 6
10
eTrik: electric scooters & bikes map hero electric bike app ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
ubwrr 65 30 250+ 23
car rentals 63 10 250+ 38
rent cars 63 7 250+ 49
strava 61 27 250+ 127
halfords 61 20 250+ 149

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
TaxiCaller taxi cabs 60 8
2
Ride Freebee freebee 22 35
3
Track Surge: We The Drivers uber tracker ≤5 14
4
Via: Low-Cost Ride-Sharing ride-sharing 26 10
5
Kapten Driver k10 chauffeur privé ≤5 30
6
Pick Me Up™ pick up 42 30
7
Getaround - Instant Car Rental getaround 39 26
8
TaxiCaller Driver taxi driver app ≤5 4
9
Turo - Better Than Car Rental rent cars 63 7
10
Instacart Shopper: Get paid to shop & earn money shopper 50 45

These five keywords: “ubwrr”, “car rentals”, “rent cars”, “strava”, “halfords”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “TaxiCaller”, “Ride Freebee”, “Track Surge: We The Drivers”, “Via: Low-Cost Ride-Sharing”, “Kapten Driver”, “Pick Me Up™”, “Getaround - Instant Car Rental”, “TaxiCaller Driver”, “Turo - Better Than Car Rental”, “Instacart Shopper: Get paid to shop & earn money”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “e bike”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “e bike