"driving game" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “driving game” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “clip”, “heads or tails”, “shure”, “performante”, “marco's pizza”, “‏برنامج تنزيل فيديو”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “driving game” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword driving game from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
driving games 42 41 250+ 226
car driving games 32 27 250+ 199
ddriving games 29 23 250+ 188
game driving 29 30 250+ 219
car in driving games 26 20 250+ 169

The search volume of the core keyword driving game in Google App Store reached 32, its difficulty level reached 39, and the number of apps related to it reached 250+, among them, there are 222 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Extreme Car Driving Simulator car 68 100
2
Racing in Car 2 driving 65 82
3
Dr. Driving dr 68 78
4
Driving Academy: Car Games & Driver Simulator 2020 dirigir 36 31
5
Super High School Bus Driving Simulator 3D - 2020 podes 39 53
6
Driving School Simulator 2020 driving school 3d 17 14
7
Ultimate Car Driving Simulator games car 53 28
8
City Racing 2: Buy Super Car Pack with Only $1! 3d tiny car racing 2017 ≤5 30
9
Hill Climb Racing carros 51 47
10
Hot Wheels Unlimited car wheels 28 13

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
ás 80 46 249 185
comisaria virtual 77 44 250+ 204
epix games 77 41 250+ 205
epic gamrs 77 34 250+ 187
epic gamss 77 30 250+ 172

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
AS - News and sports results. as 63 64
2
Among Us among us 87 75
3
Ligones/as as 63 64
4
Asphalt 8: Airborne - Fun Real Car Racing Game للسيارات 43 36
5
Fit As fitas ≤5 30
6
LG Mobile Switch switching 63 22
7
Notepad Free notes 57 74
8
Wallpapers wallpapper 77 28
9
Plants vs. Zombies FREE zombiedu 56 62
10
WildCraft: Animal Sim Online 3D animal 56 80

These five keywords: “ás”, “comisaria virtual”, “epix games”, “epic gamrs”, “epic gamss”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “AS - News and sports results.”, “Among Us”, “Ligones/as”, “Asphalt 8: Airborne - Fun Real Car Racing Game”, “Fit As”, “LG Mobile Switch”, “Notepad Free”, “Wallpapers”, “Plants vs. Zombies FREE”, “WildCraft: Animal Sim Online 3D”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “driving game”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “driving game