"deers" App Store Keywords Research Case | ASOTools
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"deers" App Store Keywords Research Case | ASOTools

ASOTools

1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “deers” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “adobe”, “facebook download”, “tic”, “gta v”, “planner”, “dhl tracking”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “deers” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword deers from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
reindeers 28 3 250+ 54
santa reindeers 23 2 250+ 40
reindeers games 21 9 250+ 106
santa claus reindeers 6 1 250+ 48
reindeers vr ≤5 30 250+ 210

The search volume of the core keyword deers in Google App Store reached 51, its difficulty level reached 3, and the number of apps related to it reached 250+, among them, there are 43 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Talking Deer rendier 11 12
2
DEER HUNTER CLASSIC junter 55 25
3
American Hunting 4x4: Deer hunting for deer 34 30
4
Deer of the Forest deer of the forest ≤5 30
5
Deer Simulator - Animal Family raindeer 28 14
6
Deer Hunter Game Free deer hinting 34 5
7
Deer Hunting Animal Shooting Free Game confounded ≤5 30
8
Real Deer Simulator Game cervo 36 13
9
Whitetail Deer Calls whitetail freaks ≤5 23
10
The Deer deer's life ≤5 3

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
oyunları 63 46 250+ 236
america 61 64 249 102
cabelas 56 37 249 187
hunt 55 76 250+ 121
junter 55 25 250+ 144

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Hidden Objects Garden – Mystery Games jocuri de relaxare adulti ≤5 13
2
Modern Car Mechanic Offline Games 2020: Car Games repairing car 41 9
3
Bike Stunt Racing 3D - Free Games 2020 baik game new 2020 3d ≤5 5
4
Airport Professions: Fascinating games airport professions ≤5 30
5
Hidden Objects Halloween Games – Haunted Holiday halloween balance hd ≤5 27
6
Mikey Spy Mouse Trap: Cheese and Mouse Maze Games mousetrap games 17 34
7
Bingo Party - Free Classic Bingo Games Online tele bingo triple 26 25
8
Dentist games dentist games 28 16
9
Construction Vehicles & Trucks - Games for Kids construction trucks 18 5
10
New Sniper Shooting 2019 –Free Shooting Games shooter 51 87

These five keywords: “oyunları”, “america”, “cabelas”, “hunt”, “junter”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Hidden Objects Garden – Mystery Games”, “Modern Car Mechanic Offline Games 2020: Car Games”, “Bike Stunt Racing 3D - Free Games 2020”, “Airport Professions: Fascinating games”, “Hidden Objects Halloween Games – Haunted Holiday”, “Mikey Spy Mouse Trap: Cheese and Mouse Maze Games”, “Bingo Party - Free Classic Bingo Games Online”, “Dentist games”, “Construction Vehicles & Trucks - Games for Kids”, “New Sniper Shooting 2019 –Free Shooting Games”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “deers”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “deers