"convertidor de medidas" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “convertidor de medidas” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “farming simulator 17”, “roullete”, “note taking”, “lubricants”, “fal”, “dingtalk”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “convertidor de medidas” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword convertidor de medidas from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
convertidor de unidad de medidas 21 3 250+ 54
convertidor de medidas y pesos 14 4 250+ 60
convertidor de pesos y medidas en español ≤5 3 250+ 68
convertidor de medidas para cocina ≤5 3 249 79
convertidor de medidas para cocina en español ≤5 2 249 95

The search volume of the core keyword convertidor de medidas in Google App Store reached 36, its difficulty level reached 3, and the number of apps related to it reached 250+, among them, there are 48 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Unit Converter co verter 66 16
2
Unit Converter convertion 66 12
3
Metric Conversions metric system 43 3
4
Unit Converter Calculator unidades de medida fisica 12 3
5
Unit Converter tabla de conversiones de unidades ≤5 30
6
Unit Converter peso specifico ≤5 10
7
Unit Converter tabela de conversão de medidas 16 4
8
Full Unit Converter convection 43 43
9
Unit Converter digitos significativos ≤5 17
10
Unit Converter - Calculator: Metric & Imperial imperial measuring app ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
co verter 66 16 250+ 156
converters 66 13 250+ 118
convertion 66 12 249 83
currency convert 65 59 250+ 54
xcurrency converter 65 7 250+ 72

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Unit Converter converters 66 13
2
Unit Converter convertion 66 12
3
MP3 Media Converter mp3 converters 72 12
4
Video Converter, Compressor MP4, 3GP, MKV,MOV, AVI convertir mp4 58 10
5
Audio Converter (MP3, AAC, WMA, OPUS) - MP3 Cutter conver to mp3 72 10
6
Video to MP3 Converter & Compressor - VidCompact compresion 33 19
7
Unit converter - Convert metric units & Measure everyday metrics ≤5 30
8
MP3 Converter mp3 converter 128 kbps ≤5 9
9
Video Converter 30fps to 60fps video converter ≤5 12
10
Metric Conversions metric system 43 3

These five keywords: “co verter”, “converters”, “convertion”, “currency convert”, “xcurrency converter”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Unit Converter”, “Unit Converter”, “MP3 Media Converter”, “Video Converter, Compressor MP4, 3GP, MKV,MOV, AVI”, “Audio Converter (MP3, AAC, WMA, OPUS) - MP3 Cutter”, “Video to MP3 Converter & Compressor - VidCompact”, “Unit converter - Convert metric units & Measure”, “MP3 Converter”, “Video Converter”, “Metric Conversions”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “convertidor de medidas”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “convertidor de medidas