"connecting" App Store Keywords Research Case | ASOTools
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"connecting" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “connecting” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “living wallpaper”, “retailmenot”, “lyngsat”, “excuse me”, “sainsburys”, “blogspot”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “connecting” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword connecting from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
disconnecting 36 22 250+ 150
connecting dots 28 6 250+ 48
connecting singles 26 11 249 137
connecting the dots 18 5 250+ 47
connecting app 18 30 250+ 207

The search volume of the core keyword connecting in Google App Store reached 37, its difficulty level reached 28, and the number of apps related to it reached 250+, among them, there are 184 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Connect The Dots - Color Connect - Color Line colored lines 36 11
2
Dot to Dot : Connect the Dots the dot 33 33
3
Dots: A Game About Connecting dots 47 64
4
PLINK - Connecting Gamers gamer 46 43
5
Bluetooth Auto Connect - Devices Connect app connect 23 15
6
Onnect - Pair Matching Puzzle onnect 52 54
7
Tile Connect - Free Tile Puzzle & Match Brain Game quickly connect 20 21
8
Adobe Connect adobe connect 46 30
9
Connect the Pops! connect the pops 6 11
10
Bluetooth connect & Play music angel 14 16

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
niscord 83 56 250+ 227
gamaes 75 64 250+ 246
gnaes 75 64 250+ 246
sound cload 75 35 250+ 184
xfinity 67 35 250+ 158

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Discord - Talk, Video Chat & Hang Out with Friends iscord 83 51
2
TeamSpeak 3 - Voice Chat Software teamspeak 41 43
3
GroupMe groupme 60 47
4
Lobi Free game, Group chat lobi 28 39
5
PLINK - Connecting Gamers gamer 46 43
6
Guide for Discord Chat for Communities and Friends descord 83 42
7
Google Duo - High Quality Video Calls apinoide 72 65
8
DiscourseHub discourses 39 17
9
free video calls and chat lizzy caplan 48 55
10
Textra SMS textura 45 30

These five keywords: “niscord”, “gamaes”, “gnaes”, “sound cload”, “xfinity”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Discord - Talk, Video Chat & Hang Out with Friends”, “TeamSpeak 3 - Voice Chat Software”, “GroupMe”, “Lobi Free game, Group chat”, “PLINK - Connecting Gamers”, “Guide for Discord Chat for Communities and Friends”, “Google Duo - High Quality Video Calls”, “DiscourseHub”, “free video calls and chat”, “Textra SMS”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “connecting”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “connecting