"college football schedule" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “college football schedule” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “menseger”, “snow”, “tatuajes para mujeres”, “redmi note 8 pro”, “فيسبوك”, “netbanking hdfc bank”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “college football schedule” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword college football schedule from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
big 12 college football schedule ≤5 4 248 60
college football schedule 2015 ≤5 4 248 56
top 25 college football schedules & scores ≤5 30 250+ 177
college football schedule 2020 ≤5 30 250+ 77
college football news - scores, schedule & ranking ≤5 30 249 50

The search volume of the core keyword college football schedule in Google App Store reached 53, its difficulty level reached 6, and the number of apps related to it reached 250+, among them, there are 56 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
College Football Live Scores, Plays, & Schedules ncaa football scores 53 10
2
College Football : Schedule & Scores collage football scores ≤5 15
3
College Football 2021 Schedule and Live Score college football schedule 2020 ≤5 30
4
College Football Live Streaming sec network 32 23
5
College Football Scores & Schedule: Pro Edition hub colegial ≤5 25
6
Sports Alerts - NCAA Football edition college football score ≤5 6
7
Live Streaming NCAA Football ncaa convention ≤5 27
8
Football NFL Live Scores, Stats, & Schedules 2020 football socres 65 30
9
College Football Playoff college football championship 14 16
10
2020 Football Schedule (NFL) warwick dunn ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
hot maill 100 30 250+ 22
yahoos 93 27 250+ 133
oulo 90 63 250+ 232
houtlook 90 54 249 221
outlock 90 41 250+ 189

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Email For Outlook outlook express for android ≤5 19
2
Emails - AOL, Outlook, Hotmail aol mail 67 39
3
Email App for Any Mail juno email on the web 21 31
4
Email App for Android email icon 27 13
5
Email Exchange + by MailWise activesync exchange 11 24
6
Email Blue Mail - Calendar & Tasks e-pos 46 44
7
Email - Lightning Fast & Secure Mail maiñ 75 55
8
Microsoft Outlook: Organize Your Email & Calendar houtlook 90 54
9
Email app for android - Supermail outlook.live.com/mail/inbox 11 30
10
Email for Hotmail - Outlook Mail - Mailbox otsuka outlook ≤5 23

These five keywords: “hot maill”, “yahoos”, “oulo”, “houtlook”, “outlock”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Email For Outlook”, “Emails - AOL, Outlook, Hotmail”, “Email App for Any Mail”, “Email App for Android”, “Email Exchange + by MailWise”, “Email Blue Mail - Calendar & Tasks”, “Email - Lightning Fast & Secure Mail”, “Microsoft Outlook: Organize Your Email & Calendar”, “Email app for android - Supermail”, “Email for Hotmail - Outlook Mail - Mailbox”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “college football schedule”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “college football schedule