"cities skylines" App Store Keywords Research Case | ASOTools
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"cities skylines" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “cities skylines” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “singing”, “watch series”, “app icons”, “diamond minecraft”, “أرقام”, “الألعاب”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “cities skylines” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword cities skylines from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
cities skylines games ≤5 19 250+ 193
cities skylines tsunami 68 ≤5 20 250+ 210
cities skylines mobile edition ≤5 19 250+ 205
cities skylines 2 mobile ≤5 18 250+ 204
massive tsunami cities skylines game ≤5 18 250+ 202

The search volume of the core keyword cities skylines in Google App Store reached 37, its difficulty level reached 27, and the number of apps related to it reached 250+, among them, there are 184 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Designer City: building game city skylines 41 26
2
Designer City 2: city building game cities skyline 39 24
3
SimCity BuildIt ciudades 55 38
4
TheoTown - City Simulator theo 36 52
5
City Island 4- Simulation Town: Expand the Skyline city island 28 34
6
Cities skylines skylines and turnstiles ≤5 27
7
Citytopia® citytopia ≤5 26
8
Designer City: Space Edition city building manufacturer ≤5 30
9
City Smash twin towers 43 20
10
Pocket City pocket city 19 25

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
sportss 77 31 250+ 200
aports 77 27 250+ 155
bêta 70 35 244 166
9 11 68 26 249 184
metroa 66 22 249 140

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Sports City Tycoon - Idle Sports Games Simulator sport city 26 30
2
Baseball Clash: Real-time game baseball clash ≤5 16
3
Yahoo Sports: Stream live NFL games & get scores sport 77 84
4
AI Football Betting Tips Estimates & Stats spor 41 57
5
Dofu Live Stream for NFL NBA NCAAF MLB NHL crackstreams 63 38
6
CBS Sports App - Scores, News, Stats & Watch Live cbs sports 60 28
7
FITE - Boxing, Wrestling, MMA & More ppvs 33 42
8
Soccer Scores and Sports Livescore - SofaScore soccer scores live 88 15
9
Little Panda's Sports Champion البطولة الرياضية الباندا الصغير ≤5 18
10
Disc Golf Rival frisbee golf 29 11

These five keywords: “sportss”, “aports”, “bêta”, “9 11”, “metroa”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Sports City Tycoon - Idle Sports Games Simulator”, “Baseball Clash: Real-time game”, “Yahoo Sports: Stream live NFL games & get scores”, “AI Football Betting Tips Estimates & Stats”, “Dofu Live Stream for NFL NBA NCAAF MLB NHL”, “CBS Sports App - Scores, News, Stats & Watch Live”, “FITE - Boxing, Wrestling, MMA & More”, “Soccer Scores and Sports Livescore - SofaScore”, “Little Panda's Sports Champion”, “Disc Golf Rival”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “cities skylines”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “cities skylines