"car races" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “car races” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “pesos to dollars”, “avenge”, “find my friends”, “june”, “fotocopias”, “protools”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “car races” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword car races from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
car races games 53 28 250+ 191
car games races 53 24 250+ 198
races car games 53 23 250+ 182
car stunt races mega ramps 7 3 250+ 72
car stunt races ≤5 5 250+ 77

The search volume of the core keyword car races in Google App Store reached 37, its difficulty level reached 23, and the number of apps related to it reached 250+, among them, there are 180 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Real Turbo Drift Car Racing Games: Free Games 2020 race car game 38 26
2
Car Stunt Races: Mega Ramps cars races 45 19
3
Stock Car Racing r.a.c.e 50 36
4
Racing in Car 2 driving 65 82
5
Extreme Car Driving Simulator car 68 100
6
Real Car Racing yarış arabası oyun 11 9
7
Real Car Race Game 3D: Fun New Car Games 2019 racing games car 38 29
8
Highway Car Racing Game car recing 45 24
9
Asphalt 8: Airborne - Fun Real Car Racing Game للسيارات 43 36
10
Real Racing 3 racingg 50 38

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
ás 80 46 249 185
drivte 77 57 250+ 232
epix games 77 41 250+ 205
epic gamrs 77 34 250+ 187
epic gamss 77 30 250+ 172

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
AS - News and sports results. as 63 64
2
Among Us among us 87 75
3
Ligones/as as 63 64
4
Asphalt 8: Airborne - Fun Real Car Racing Game للسيارات 43 36
5
Fit As fitas ≤5 30
6
LG Mobile Switch switching 63 22
7
Notepad Free notes 57 74
8
Wallpapers wallpapper 77 28
9
Plants vs. Zombies FREE zombiedu 56 62
10
WildCraft: Animal Sim Online 3D animal 56 80

These five keywords: “ás”, “drivte”, “epix games”, “epic gamrs”, “epic gamss”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “AS - News and sports results.”, “Among Us”, “Ligones/as”, “Asphalt 8: Airborne - Fun Real Car Racing Game”, “Fit As”, “LG Mobile Switch”, “Notepad Free”, “Wallpapers”, “Plants vs. Zombies FREE”, “WildCraft: Animal Sim Online 3D”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “car races”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “car races