"call recorder" App Store Keywords Research Case | ASOTools
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"call recorder" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “call recorder” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “latam”, “água”, “channel”, “cat talking tom”, “i movie”, “spa”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “call recorder” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword call recorder from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
phone call recorder 29 18 250+ 110
automatic call recorder 28 29 250+ 87
call recorder for iphone 28 16 250+ 119
call recorder for iphone・ 28 13 250+ 105
call recorder for iphone free 27 15 250+ 117

The search volume of the core keyword call recorder in Google App Store reached 48, its difficulty level reached 74, and the number of apps related to it reached 250+, among them, there are 107 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Automatic Call Recorder call recorde 43 73
2
Call Recorder - Automatic Call Recorder calle 43 32
3
Call Recorder - Cube ACR cube acr 25 16
4
Call Recorder - Automatic Call Recorder - callX call recorder automatic 24 16
5
Automatic Call Recorder Latest (ACR) auto call recorder acr 2020 ≤5 30
6
Automatic Call Recorder records calls 43 15
7
Call Recorder Automatic call recorder for iphone free 27 15
8
Call Recorder record calls free 17 14
9
Call Recorder - CallsBox record a phone call app 19 14
10
Automatic Call Recorder Pro - Recorder Phone Call a call recording 43 16

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
waltspp 90 43 250+ 210
wassatap 90 30 249 229
whattappas 90 30 249 213
wappsap 72 33 249 197
skype 71 27 249 139

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
WhatsApp Messenger whatsapp website 100 17
2
WhatsApp Business whatsapp plus 60 14
3
Free Call : Call Free & Free Text llamar 36 19
4
Status photos and Video Downloader Story saver App статуса 23 7
5
Whats Web wssup web 100 21
6
Messenger for Video Call, Video Chat & Random chat messenger for chatting 18 30
7
Status Saver for WhatsApp hardship 31 22
8
Status Saver for WhatsApp - Video Downloader App zürüm dürüm ≤5 30
9
Free Wants Messenger Stickers 2020 waasap baru 6 30
10
Click to chat [small, no ads] click allow to continue ≤5 13

These five keywords: “waltspp”, “wassatap”, “whattappas”, “wappsap”, “skype”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “WhatsApp Messenger”, “WhatsApp Business”, “Free Call : Call Free & Free Text”, “Status photos and Video Downloader Story saver App”, “Whats Web”, “Messenger for Video Call, Video Chat & Random chat”, “Status Saver for WhatsApp”, “Status Saver for WhatsApp - Video Downloader App”, “Free Wants Messenger Stickers 2020”, “Click to chat [small, no ads]”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “call recorder”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “call recorder