"buffalo" App Store Keywords Research Case | ASOTools
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"buffalo" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “buffalo” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “hesap makinesi”, “im”, “amazon pay”, “regalos”, “restauracion”, “express”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “buffalo” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword buffalo from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
buffalo wild wings 64 51 250+ 216
buffalo bill 61 42 250+ 198
buffaloes 55 4 250+ 42
buffalo bills 44 35 250+ 180
buffalo news 33 14 250+ 206

The search volume of the core keyword buffalo in Google App Store reached 45, its difficulty level reached 54, and the number of apps related to it reached 250+, among them, there are 21 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Buffalo Wild Wings buffalo wild wings 64 51
2
Buffalo Bonus Casino Free Slot buffalo casino 10 20
3
Buffalo 5-Reel Deluxe - Free Classic Slots Casino free slots buffalo 7 30
4
Ultimate Buffalo Simulator buffalo games 14 10
5
WebAccess A webaccess 23 34
6
Golden Buffalo Slots buffalo slots 20 25
7
Angry Buffalo Attack 3D moti bhains game ≤5 24
8
SmartPhone Navigator buffalo nas 18 27
9
Buffalo Bills Mobile buffalo bill 61 42
10
Slots Buffalo Free Casino Game buffalo games buffalo game ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
chiople 70 56 248 242
wing stop 65 48 249 218
buffalo wild wings 64 51 250+ 216
wingstop 63 56 249 236
texas roadhouse 62 52 250+ 234

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Chipotle chipoltle 70 52
2
Moe Rewards moes 48 32
3
Taco Bell - For Our Fans twco bell 72 37
4
Buffalo Wild Wings buffalo wild wings 64 51
5
The Habit Burger Grill habit 44 63
6
QDOBA Rewards & Ordering qboda 51 56
7
Applebee's applebee 61 27
8
Jamba jamba juice 52 48
9
Whataburger whataburger 51 26
10
Bite Squad - Restaurant Food Delivery bite squad 37 33

These five keywords: “chiople”, “wing stop”, “buffalo wild wings”, “wingstop”, “texas roadhouse”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Chipotle”, “Moe Rewards”, “Taco Bell - For Our Fans”, “Buffalo Wild Wings”, “The Habit Burger Grill”, “QDOBA Rewards & Ordering”, “Applebee's”, “Jamba”, “Whataburger”, “Bite Squad - Restaurant Food Delivery”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “buffalo”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “buffalo