"browns" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “browns” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “bml”, “ucbrowser”, “3”, “rocket”, “taschenrechner”, “drawing games”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “browns” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword browns from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
cleveland browns 50 36 250+ 165
brownsugar 43 44 250+ 222
browns game 41 48 250+ 226
cleveland browns schedule 36 35 250+ 186
browns news 33 34 250+ 181

The search volume of the core keyword browns in Google App Store reached 43, its difficulty level reached 9, and the number of apps related to it reached 249, among them, there are 22 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Cleveland Browns cleveland browns 50 36
2
cleveland.com: Browns News browns news 33 34
3
Dawg Pound Daily: News for Cleveland Browns Fans dawg pound 7 12
4
Wallpapers for Cleveland Browns Fans browns wallpaper 29 2
5
keyboard for Cleveland Browns fans cleveland browns keyboard ≤5 30
6
Browns Brasserie & Bar mitchells & butlers leisure retail ltd ≤5 30
7
Cleveland - Football Live Score & Schedule cleveland browns schedule 36 35
8
Browns Fit browns game 41 48
9
Pigskin Hub - Browns News browns news 33 34
10
Odell Beckham Wallpaper Browns Live 2021 For Fans odell beckham 46 37

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
canvas 81 60 248 50
nfl 79 42 244 91
canva 76 58 248 129
brazzers 69 27 249 169
¡movie 68 13 250+ 103

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Canvas Student canvas student 52 27
2
Canvas Parent canvas parent 38 38
3
Canvas Teacher canvas teacher 31 34
4
Canvas Credit Union Mobile canvas credit union 32 49
5
Canvas jupiter canvas ≤5 30
6
Canva: Graphic Design, Video Collage, Logo Maker саnva 82 63
7
GoCanvas Business Apps & Forms gocanvas 22 43
8
Canvas Polls polls for canvas ≤5 22
9
Canvas canves 51 34
10
Business Model Canvas & SWOT swot canvas ≤5 30

These five keywords: “canvas”, “nfl”, “canva”, “brazzers”, “¡movie”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Canvas Student”, “Canvas Parent”, “Canvas Teacher”, “Canvas Credit Union Mobile”, “Canvas”, “Canva: Graphic Design, Video Collage, Logo Maker”, “GoCanvas Business Apps & Forms”, “Canvas Polls”, “Canvas”, “Business Model Canvas & SWOT”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “browns”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “browns