"brights" App Store Keywords Research Case | ASOTools
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"brights" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “brights” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “الأفلام”, “lego star wars”, “eksi”, “maltese”, “undercut”, “baskin robbins”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “brights” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword brights from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
brightspace 48 47 250+ 213
brightspace purdue 39 43 249 213
brightside 32 43 249 224
d2l brightspace 27 38 250+ 211
brightstar 25 15 248 106

The search volume of the core keyword brights in Google App Store reached 50, its difficulty level reached 12, and the number of apps related to it reached 250+, among them, there are 109 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Bright Money bright 44 63
2
Flashlight - Bright LED Flashlight linterna led 16 11
3
Bright – English for beginners brght 32 39
4
My Bright Day my bright day 12 21
5
Brightest Flashlight Free ® brightest 50 34
6
Bright Flashlight App free lampes 24 9
7
Brightspace Pulse bright space 56 28
8
Bright NOW bright now ≤5 30
9
Bright Flashlight Free &No ads flashlight free no ads ≤5 7
10
Simple Flashlight - Bright display & stroboscope regolatore torcia ≤5 7

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
wtpsap 90 30 250+ 226
macsenger 78 30 249 202
wallp 77 92 250+ 186
wallaper 77 29 250+ 229
ưallpaper 77 27 250+ 191

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Halloween - Coloring & Games halloween coloring book for toddlers & kids ≤5 12
2
Coloring Book - Kids Paint colouring book kids 24 11
3
Daisy Bunny daisy game ≤5 26
4
WhatSaga | Story Split | Save Status status 1 ≤5 4
5
Sudoku whusaap 90 41
6
Xender - Share Music&Video, Transfer Photo, File exender 61 19
7
Plus Messenger plus 46 73
8
Whats Web Scan whatsapp web scan 45 12
9
Emoji Editor - WAStickerApps emoji editor 19 14
10
Opus Player - WhatsApp Audio Search and Organize opus 36 43

These five keywords: “wtpsap”, “macsenger”, “wallp”, “wallaper”, “ưallpaper”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Halloween - Coloring & Games”, “Coloring Book - Kids Paint”, “Daisy Bunny”, “WhatSaga | Story Split | Save Status”, “Sudoku”, “Xender - Share Music&Video, Transfer Photo, File”, “Plus Messenger”, “Whats Web Scan”, “Emoji Editor - WAStickerApps”, “Opus Player - WhatsApp Audio Search and Organize”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “brights”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “brights