"bridge" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “bridge” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “pag ibig”, “september 11”, “chairman”, “autozone”, “follo”, “videochat”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “bridge” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword bridge from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
combridge dictionary 58 11 250+ 127
cambridge dictionaries 58 10 250+ 127
cambridge dictionary 48 12 250+ 137
bridge base online 43 45 249 216
cambridge 42 48 248 32

The search volume of the core keyword bridge in Google App Store reached 47, its difficulty level reached 67, and the number of apps related to it reached 250+, among them, there are 48 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Bridge by NeuralPlay bridge card game 27 13
2
Bridge Construction Simulator bridges games 26 12
3
Fun Bridge funbridge 23 42
4
Build a Bridge! bridget fonda 41 55
5
Poly Bridge poly bridge 31 23
6
Bridge Base Online bridge base online 43 45
7
Bridge Constructor FREE bridge constructor 23 15
8
Bridge Constructor constructore ≤5 16
9
Bridge Constructor Portal rtal 50 32
10
WeWeWeb Bridge (Free) bridge free 6 4

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
ggamess 75 60 250+ 240
philip 58 45 250+ 45
proton mail 58 37 250+ 193
dynamites 58 17 250+ 111
flow 56 66 250+ 43

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Unroll Me 2 не забудьте 7 19
2
Stardew Valley mineuraft 78 30
3
1LINE – One Line with One Touch one liner 34 39
4
Happy Color™ – Color by Number colour 48 47
5
TutoPLAY - Best Kids Games in 1 App toots 41 51
6
Storyngton Hall: Match Three & Decorate a House hall 43 60
7
Toca Kitchen 2 foods 77 35
8
Draw it quik draw 50 24
9
Girls Hair Salon - Hairstyle makeover kids games hair cut salon 34 13
10
Hello Kitty Nail Salon hello kity 58 15

These five keywords: “ggamess”, “philip”, “proton mail”, “dynamites”, “flow”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Unroll Me 2”, “Stardew Valley”, “1LINE – One Line with One Touch”, “Happy Color™ – Color by Number”, “TutoPLAY - Best Kids Games in 1 App”, “Storyngton Hall: Match Three & Decorate a House”, “Toca Kitchen 2”, “Draw it”, “Girls Hair Salon - Hairstyle makeover kids games”, “Hello Kitty Nail Salon”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “bridge”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “bridge