"trades" App Store Keywords Research Case | ASOTools
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"trades" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “trades” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “bible verse a day”, “norton lifelock”, “blends”, “bet online”, “dwayne the rock johnson”, “tráfico”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “trades” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword trades from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
etrades 58 41 249 195
tradesy 37 18 250+ 113
tradestation 35 43 250+ 218
nba trades 31 26 250+ 158
nhl trades 29 23 250+ 138

The search volume of the core keyword trades in Google App Store reached 37, its difficulty level reached 13, and the number of apps related to it reached 249, among them, there are 118 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
MetaTrader 4 Forex Trading traders 51 15
2
Trading 212 - Stocks, ETFs, Forex, Gold 212 trading 45 30
3
Robinhood - Investment & Trading, Commission-free robinhood 61 24
4
E*TRADE: Invest. Trade. Save. etrades 58 41
5
Forex Game - Online Stocks Trading For Beginners como investir na bolsa 18 8
6
Forex Portal: quotes, analytics, trading signals forex market 23 3
7
TradeStation: Trade. Invest. Earn. tradestation 35 43
8
Bitcoin Trading: Investment App for Beginners ipoption 55 29
9
Stock Trainer: Virtual Trading (Stock Markets) short selling 29 5
10
RL Trading Post rl insider 41 45

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
investor 68 36 250+ 67
yahoo finance 66 13 250+ 109
traderview 66 11 250+ 135
trading view 66 10 250+ 122
trading viewer 66 9 249 105

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Investing.com: Stocks, Finance, Markets & News cac40 63 18
2
Invstr: Play. Learn. Invest. expertoption 23 17
3
Investor's Business Daily ibd 35 37
4
Connected Investors institutional investors 23 8
5
Robinhood - Investment & Trading, Commission-free robinhood 61 24
6
Investor Tycoon investoren 7 10
7
Stocks: Realtime Quotes Charts & Investor News stockspy 40 26
8
Investor Island fool motley 46 12
9
Property Investor capella investor app ≤5 30
10
interactive investor: Investing and Trading ii 48 68

These five keywords: “investor”, “yahoo finance”, “traderview”, “trading view”, “trading viewer”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Investing.com: Stocks, Finance, Markets & News”, “Invstr: Play. Learn. Invest.”, “Investor's Business Daily”, “Connected Investors”, “Robinhood - Investment & Trading, Commission-free”, “Investor Tycoon”, “Stocks: Realtime Quotes Charts & Investor News”, “Investor Island”, “Property Investor”, “interactive investor: Investing and Trading”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “trades”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “trades