"bmx bike" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “bmx bike” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “mexican”, “curbs”, “tiu”, “evolutions”, “knead”, “e-sports”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “bmx bike” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword bmx bike from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
bmx bikes 46 8 250+ 76
bmx bikes racing 18 8 250+ 109
bmx bike racing 18 8 250+ 104
bmx bike games 14 12 249 137
bmx bike tricks 6 7 250+ 82

The search volume of the core keyword bmx bike in Google App Store reached 38, its difficulty level reached 11, and the number of apps related to it reached 250+, among them, there are 81 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Touchgrind BMX bmmx 56 32
2
Touchgrind BMX 2 bicicletas 61 18
3
BMX Bike Race bmx bike racing 18 8
4
BMX Space bmx bikes 46 8
5
BMX Freestyle Extreme 3D b m x freestyle 29 9
6
BMX FE3D 2 - Freestyle Extreme 3D bmx fe3d 2 ≤5 21
7
BMX Bike Rider: New Bicycle Games bmx racer crazy stunts ≤5 30
8
Mad Skills BMX 2 الدراجات 29 30
9
Max Air BMX maxiar ≤5 30
10
Ride: BMX FREE pocket bmx lite ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
scait bord 63 18 250+ 114
skateboards 63 18 250+ 102
skating board 63 16 250+ 101
skate bord 63 14 250+ 95
skateboarder 63 12 250+ 78

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Touchgrind Skate 2 skate 55 69
2
Skate Space skate bord 63 14
3
Skateboard Party 3 skateboards 63 18
4
Skateboard Party 2 juegos de las patinetas 16 22
5
Flip Skater skating board 63 16
6
Real Skate 3D kickflip 26 29
7
Fingerboard HD Skateboarding fingerboard explorer ≤5 30
8
True Skate true 50 70
9
Mike V: Skateboard Party mike vallely 14 22
10
Board Skate board skate ≤5 9

These five keywords: “scait bord”, “skateboards”, “skating board”, “skate bord”, “skateboarder”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Touchgrind Skate 2”, “Skate Space”, “Skateboard Party 3”, “Skateboard Party 2”, “Flip Skater”, “Real Skate 3D”, “Fingerboard HD Skateboarding”, “True Skate”, “Mike V: Skateboard Party”, “Board Skate”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “bmx bike”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “bmx bike