"course hero" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “course hero” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “billings”, “freemasons”, “west bromwich albio”, “hôpital”, “brand new”, “app music downloads”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “course hero” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword course hero from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
course hero downloader 16 29 249 205
course hero tutor 12 26 249 188
course hero | homework help ≤5 17 248 158
course hero app free ≤5 30 250+ 213
course hero game ≤5 14 250+ 177

The search volume of the core keyword course hero in Google App Store reached 49, its difficulty level reached 32, and the number of apps related to it reached 250+, among them, there are 169 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Course Hero | Homework Help courses hero 51 20
2
Chegg Study - Homework Help cheg 61 55
3
Slader - Homework Answers slader 57 52
4
StuDocu| Study material | Student Community swayam app download new version ≤5 23
5
Score! Hero hero 52 85
6
Studyfull - Homework Help Tutors & Essay Writers studypool mobile - tutors ≤5 27
7
Brainly – The Homework App brainly 71 48
8
Quizlet: Learn Languages & Vocab with Flashcards quizlet 69 34
9
Homework Help for College course hero | homework help ≤5 17
10
Bartleby–Homework Help bartleby 25 42

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
ficpok 100 71 249 244
insatgram 100 51 249 208
inestagram 100 47 249 193
inetagram 100 43 249 196
instaram 100 40 249 181

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Facemoji Emoji Keyboard:Emoji Keyboard,Theme,Font kyoboard 60 22
2
Agar.io agar.io 61 12
3
WEBTOON weebtoone 65 39
4
Reddit reddit 77 59
5
Hulu: Stream TV shows & watch the latest movies hulu 75 34
6
Minecraft minecraft 80 95
7
Epic: Kids' Books & Educational Reading Library epic 65 79
8
DocuSign - Upload & Sign Docs docu sign 58 23
9
Epic Race 3D american ninja warrior 31 16
10
AncestryDNA - Genetic Testing ancestry dna 46 23

These five keywords: “ficpok”, “insatgram”, “inestagram”, “inetagram”, “instaram”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Facemoji Emoji Keyboard:Emoji Keyboard,Theme,Font”, “Agar.io”, “WEBTOON”, “Reddit”, “Hulu: Stream TV shows & watch the latest movies”, “Minecraft”, “Epic: Kids' Books & Educational Reading Library”, “DocuSign - Upload & Sign Docs”, “Epic Race 3D”, “AncestryDNA - Genetic Testing”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “course hero”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “course hero