"bitcoin" App Store Keywords Research Case | ASOTools
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"bitcoin" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “bitcoin” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “vit mated download”, “watap”, “comcast”, “shazam”, “banesco”, “bowling”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “bitcoin” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword bitcoin from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
bitcoin prices 65 8 250+ 75
bitcoins 50 10 250+ 98
bitcoin free 48 12 250+ 96
free bitcoins 48 10 250+ 91
bitcoins free 48 9 250+ 92

The search volume of the core keyword bitcoin in Google App Store reached 66, its difficulty level reached 75, and the number of apps related to it reached 250+, among them, there are 106 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Bitcoin Wallet البيتكوين 23 8
2
Coinbase – Buy & Sell Bitcoin. Crypto Wallet coinbase 58 15
3
Bitcoin Wallet bitcoins wallet 39 6
4
Bitcoin Wallet - Buy BTC itcoin 70 69
5
Free Bitcoin Cash bitcoin free 48 12
6
Bitcoin Blast - Earn REAL Bitcoin! bitcoin earn 21 9
7
Bitcoin Pop - Earn REAL Bitcoin! bitcoin games 9 10
8
Cointiply - Earn Free Bitcoin cointiply 29 18
9
Crypto Tracker & Bitcoin Price - Coin Stats bitcoin prices 65 8
10
Blockchain Wallet: Buy and Sell Bitcoin & Crypto blookchain 53 8

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
atms 73 20 250+ 124
itcoin 70 69 248 118
bitsain 70 65 250+ 249
boocoin 70 20 249 157
bitcoin prices 65 8 250+ 75

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
CO-OP ATM / Shared Branch Locator co op 41 25
2
ATM Locator | Cash Machine Finder atm near me 39 10
3
Nearby ATM (bank Locator) mastercard nearby app atm ≤5 30
4
Bitcoin ATM Map – CoinATMRadar atm bitcoin 33 28
5
ATMs - NearMe atm near me 39 10
6
ATMS Chrono atms chrono ≤5 30
7
ATM Locator cajeros automaticos 50 9
8
1LINK ATMs Locator 1 link atm ≤5 7
9
TransFund ATM Locator transfund atm locator ≤5 30
10
Ally’s ATM & Cash Locator atms belarus ≤5 30

These five keywords: “atms”, “itcoin”, “bitsain”, “boocoin”, “bitcoin prices”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “CO-OP ATM / Shared Branch Locator”, “ATM Locator | Cash Machine Finder”, “Nearby ATM (bank Locator)”, “Bitcoin ATM Map – CoinATMRadar”, “ATMs - NearMe”, “ATMS Chrono”, “ATM Locator”, “1LINK ATMs Locator”, “TransFund ATM Locator”, “Ally’s ATM & Cash Locator”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “bitcoin”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “bitcoin