"badland" App Store Keywords Research Case | ASOTools
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"badland" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “badland” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “happymod”, “self-awareness”, “life coaching”, “jrassic world”, “school driving”, “impresoras epson”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “badland” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword badland from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
badlands 36 42 250+ 228
badlands national park 34 11 250+ 79
badland brawl 19 35 250+ 223
badlander 16 36 249 237
badlanders game 14 33 250+ 236

The search volume of the core keyword badland in Google App Store reached 39, its difficulty level reached 45, and the number of apps related to it reached 250+, among them, there are 231 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
BADLAND badlands 36 42
2
Badland Brawl badland brawl 19 35
3
Bunny Trapped In Badland bad land game 14 31
4
Badlands Blade Battle into the badlands blade battle offline ≤5 22
5
Evil Cogs ocmo 33 36
6
Into the Badlands: Champions into the badlands ≤5 26
7
Feist feist 24 33
8
Hopeless 3: Dark Hollow Earth hopeless 29 30
9
Brawling: Badland Brawl stats brawling: badland brawl stats ≤5 30
10
Battlelands Royale battle royale 50 61

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
best buu 82 53 249 227
gamess 75 61 250+ 246
goo 75 61 247 164
hartu potter 75 22 249 138
herey poter 75 21 249 134

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Best Buy bestbuy 82 34
2
eBay Shopping - Buy, sell, and save this holiday ensy 90 44
3
Best Buy Assured Living best buy assured living ≤5 30
4
Best Fiends - Free Puzzle Game best friends 51 48
5
DRAGON BALL Z DOKKAN BATTLE drogin ball z 56 30
6
Coupons for Best Buy best buy coupons 33 14
7
BEST BUY+ bast buy ≤5 17
8
Gearbest Online Shopping gerbest 51 45
9
Top Speed: Drag & Fast Racing untouchables 36 52
10
Price Tracker for BestBuy price watch for best buy ≤5 30

These five keywords: “best buu”, “gamess”, “goo”, “hartu potter”, “herey poter”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Best Buy”, “eBay Shopping - Buy, sell, and save this holiday”, “Best Buy Assured Living”, “Best Fiends - Free Puzzle Game”, “DRAGON BALL Z DOKKAN BATTLE”, “Coupons for Best Buy”, “BEST BUY+”, “Gearbest Online Shopping”, “Top Speed: Drag & Fast Racing”, “Price Tracker for BestBuy”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “badland”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “badland