"avatar creator" App Store Keywords Research Case | ASOTools
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"avatar creator" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “avatar creator” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “free video editor”, “shareit apk”, “app store for android”, “bewerbung”, “gogole”, “white”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “avatar creator” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword avatar creator from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
anime avatar creator 20 8 250+ 123
facebook avatar creator 19 30 250+ 128
avatar creator free 14 10 250+ 119
3d avatar creator 11 11 250+ 128
avatar creator anime 10 7 250+ 128

The search volume of the core keyword avatar creator in Google App Store reached 35, its difficulty level reached 20, and the number of apps related to it reached 250+, among them, there are 122 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Avatoon - Avatar Creator, Emoji Maker & Cartoon Me avatar 61 78
2
Anime Avatar Creator: Make Your Own Avatar anime character creator 28 11
3
Avatar Maker character creator—avatar maker ≤5 30
4
3D Avatar Creator, emoji maker & keyboard | Bemoji 3d avatar creator 11 11
5
Bitmoji dmoji 65 18
6
Face Avatar Maker Creator aviators 25 27
7
SuperMii - Cartoon Avatar Maker รูปการ์ตูน 51 25
8
Anime Avatar maker avatars anime 33 11
9
My Doll Character: Cute Doll Avatar Maker cute dolls 29 10
10
Mirror: emoji meme maker, Xmas face avatar sticker avatar stickers 12 9

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
waasaph 90 30 250+ 30
rolblox 88 55 249 223
roblo 88 50 250+ 159
robloz 88 47 250+ 199
robelox 88 46 250+ 205

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Xender - Share Music&Video, Transfer Photo, File exender 61 21
2
Clone App - App Cloner & Parallel Space cloning 41 14
3
WhatSaga | Story Split | Save Status wa long lei ≤5 30
4
Mobile Security & Antivirus trend 42 48
5
Wikipedia qwikipedia 75 67
6
Ludo Club - Fun Dice Game game ludo 46 14
7
Sticker maker wistickers 38 14
8
ColorNote Notepad Notes note 52 81
9
Miga Town: My World mida 51 43
10
Notisave netsave 75 30

These five keywords: “waasaph”, “rolblox”, “roblo”, “robloz”, “robelox”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Xender - Share Music&Video, Transfer Photo, File”, “Clone App - App Cloner & Parallel Space”, “WhatSaga | Story Split | Save Status”, “Mobile Security & Antivirus”, “Wikipedia”, “Ludo Club - Fun Dice Game”, “Sticker maker”, “ColorNote Notepad Notes”, “Miga Town: My World”, “Notisave”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “avatar creator”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “avatar creator