"astronomy´" App Store Keywords Research Case | ASOTools
×

"astronomy´" App Store Keywords Research Case | ASOTools

ASOTools

1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “astronomy´” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “teleporting”, “tipografia”, “dikes”, “imágenes de buenos días”, “families”, “дома”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “astronomy´” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword astronomy´ from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
astronomy 47 37 250+ 54
mastering astronomy 18 33 247 219
astronomy picture of the day 16 16 249 125
sky view & astronomy app 13 7 249 81
astronomy app 12 5 250+ 70

The search volume of the core keyword astronomy´ in Google App Store reached 47, its difficulty level reached 5, and the number of apps related to it reached 250+, among them, there are 59 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Astronomy introduction to astronomy ≤5 30
2
Sky Map star map 41 13
3
Star Walk 2 Free - Sky Map, Stars & Constellations star 63 90
4
Stellarium Mobile Free - Star Map stellarium 39 18
5
Star Tracker - Mobile Sky Map & Stargazing guide star gazer 49 17
6
SkyView® Lite constellation 45 29
7
Star Roam - Track Planet & Constellation, Sky Map orion s belt 33 47
8
Nightshift: Stargazing & Astronomy meade 23 39
9
SkySafari - Astronomy App astronomer 46 6
10
Mobile Observatory Free - Astronomy observatory 25 31

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
sky skanner 73 27 250+ 138
weather forecasting 66 24 250+ 152
star 63 90 250+ 140
sky 63 78 250+ 107
stars 59 69 249 130

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Cheap Flights, hotels: search and book simplybook.me ≤5 30
2
Flight Booking App 公寓酒店预订 ≤5 30
3
Cheap Flights Tickets Calendar - Search | Compare anadolujet cheap flight ticket ≤5 22
4
Airscanner fly scanner ≤5 11
5
Cheap Flights Cheap Hotels go booking travel go flights ≤5 30
6
Cheap Flights - TripBuk airfarewatchdog app ≤5 30
7
Last Minute Flight Booking last minute flight booking ≤5 30
8
Skyline - Cheap Flights and Airline Tickets Search skyline 42 40
9
Plane Tickets turkmenistan airlines.tm ≤5 30
10
Cheap Flights Search & Airline Low Cost Tickets lowcost indonesia ≤5 30

These five keywords: “sky skanner”, “weather forecasting”, “star”, “sky”, “stars”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Cheap Flights, hotels: search and book”, “Flight Booking App”, “Cheap Flights Tickets Calendar - Search | Compare”, “Airscanner”, “Cheap Flights Cheap Hotels go booking travel”, “Cheap Flights - TripBuk”, “Last Minute Flight Booking”, “Skyline - Cheap Flights and Airline Tickets Search”, “Plane Tickets”, “Cheap Flights Search & Airline Low Cost Tickets”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “astronomy´”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “astronomy´