"armys" App Store Keywords Research Case | ASOTools
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"armys" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “armys” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “archiver”, “hootsuite”, “boston weather”, “direct”, “felony”, “the legend of zelda”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “armys” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword armys from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
armys amino ≤5 18 250+ 207
bruther in armys ≤5 22 250+ 227
armys amino for bts stans ≤5 17 250+ 194
iwearmystyle ≤5 7 250+ 112
armys game ≤5 6 250+ 136

The search volume of the core keyword armys in Google App Store reached 38, its difficulty level reached 10, and the number of apps related to it reached 250+, among them, there are 110 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Amino for K-POP Stans bts army 38 9
2
ARMY Amino for BTS Indonesia bts army amino indonesia ≤5 18
3
BTS Aesthetics Amino bts amino english ≤5 22
4
Jimin Amino for BTS Park Jimin yoonmin 31 26
5
ARMY Amino para BTS en Español army's amino español ≤5 26
6
Taehyung Amino para BTS V taehyung amino para bts v ≤5 30
7
Army BTS Keyboard Theme 2020 bt21 keyboard theme 2020 ≤5 3
8
ARMY Amino para BTS em Português app de imagines bts ≤5 15
9
BTS Army bts army 38 9
10
U.S. Army News and Information. us army 33 37

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
start war 63 39 250+ 210
ant 61 69 250+ 58
game online 61 48 250+ 232
game onlin 61 46 250+ 237
indo 60 54 249 96

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Star Wars™: Galaxy of Heroes star war 63 33
2
LEGO® Star Wars™: TFA legos 66 23
3
Stick War: Legacy sticj 48 32
4
Star Wars jabba the hutt 45 36
5
Star Wars™: Jedi Challenges star wars the last jedi 39 26
6
Star Combat Online space battle 27 22
7
Star Wars Droids App by Sphero droids 20 6
8
Stickman Battle 2020: Stick Fight War sick war legacy 2 12 30
9
Star Wars™: KOTOR kotor 34 38
10
Star Trek™ Fleet Command star trekking 53 20

These five keywords: “start war”, “ant”, “game online”, “game onlin”, “indo”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Star Wars™: Galaxy of Heroes”, “LEGO® Star Wars™: TFA”, “Stick War: Legacy”, “Star Wars”, “Star Wars™: Jedi Challenges”, “Star Combat Online”, “Star Wars Droids App by Sphero”, “Stickman Battle 2020: Stick Fight War”, “Star Wars™: KOTOR”, “Star Trek™ Fleet Command”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “armys”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “armys