"ant" App Store Keywords Research Case | ASOTools
×

"ant" App Store Keywords Research Case | ASOTools

ASOTools

1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “ant” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “mp3”, “priced”, “netbanking hdfc”, “pc world”, “feel”, “downloads”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “ant” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword ant from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
resturant 87 35 250+ 179
restaurants 87 30 250+ 165
nearest restaurants 87 17 250+ 111
restaurant 70 84 250+ 153
sushant singh rajput 70 35 246 140

The search volume of the core keyword ant in Google App Store reached 61, its difficulty level reached 68, and the number of apps related to it reached 250+, among them, there are 51 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Pocket Ants: Colony Simulator ents 65 17
2
Idle Ants - Simulator Game ant games 20 30
3
Little Ant Colony - Idle Game colony 38 34
4
Ant Smasher اللعبة 41 56
5
Ant Simulation 3D - Insect Survival Game exterminators 24 40
6
Ant Colony - Simulator (early access) ant colony stickers ≤5 30
7
Ant Evolution - ant terrarium and life simulator ant city colony evolution ≤5 30
8
Finally Ants formigueiro app ≤5 23
9
Ants' Life ants life ≤5 30
10
Fire Ant Simulator rhino beetle simulator ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
roblaxc 88 62 250+ 244
jgmx 77 68 250+ 250
ents 65 17 249 74
udos 61 62 250+ 243
g a r m i n 60 30 248 121

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Fireboy & Watergirl - Escape Adventure Game fuego escape ≤5 30
2
My Town: Car Garage. Wash & Fix kids Car Game town car 19 16
3
Super Salon beleza 31 25
4
12 Locks II открывает все замки ≤5 22
5
Coloring for Brawl Stars bawes ≤5 30
6
Toca Kitchen 2 foods 77 35
7
Stickman Hook stichman 45 27
8
Art of War: Legions art of war 43 39
9
Spongebob: Krusty Cook-Off spungebob 63 44
10
Box Simulator for Brawl Stars cajas 39 23

These five keywords: “roblaxc”, “jgmx”, “ents”, “udos”, “g a r m i n”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Fireboy & Watergirl - Escape Adventure Game”, “My Town: Car Garage. Wash & Fix kids Car Game”, “Super Salon”, “12 Locks II”, “Coloring for Brawl Stars”, “Toca Kitchen 2”, “Stickman Hook”, “Art of War: Legions”, “Spongebob: Krusty Cook-Off”, “Box Simulator for Brawl Stars”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “ant”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “ant