"american" App Store Keywords Research Case | ASOTools

1.Preparing Research App Store Keywords

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “american” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “limes”, “launch pad”, “modular”, “mercado pago”, “playing games”, “babel”.

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization. For instance：

Question Keywords	User Keywords	The action Keywords	Function Keywords	The location Keywords
Question keywords describe why users search for applications.	User Keywords represent the role your target audience plays when using the application.	The action keyword specifies how to handle your application and use it.	Function keywords are basic functions of an application.	The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “american” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword american from the ASOTools, as follows:

Top 5 Keywords	Search Volume	KD	Search results	Head apps
americans airline	68	20	249	139
american airlines	67	22	249	129
americanexpress	66	27	248	153
americans express	66	23	248	122
americans eagle	66	21	250+	142

The search volume of the core keyword american in Google App Store reached 46, its difficulty level reached 61, and the number of apps related to it reached 249, among them, there are 77 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

#	App Icon	App Name	Top1 Keyword	Search Volume	KD
1		American Airlines	smerican airlines	68	22
2		American Airlines Center	american airlines center	≤5	29
3		American Dad! Apocalypse Soon	anerican dad	45	46
4		American Block Sniper Survival	в целом	18	33
5		Learn American English Free ????????	learn american english	7	12
6		Classic American Muscle Cars	american muscle	35	16
7		American Truck Simulator 2020	monkamap by vostro gamer	≤5	27
8		American Luxury and Sports Cars	luxuries	46	16
9		American Hunting 4x4: Deer	hunting for deer	34	30
10		American English Listening	american lingo	≤5	30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords	Search Volume	KD	Search results	Head apps
bamk of america	77	25	250+	153
banks of america	77	18	248	118
bank of anerica	77	17	249	127
bank of ameroca	77	15	249	128
bank of amarica	77	12	249	91

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic.

Top 10 apps related to the App Store keywords:

#	App Icon	App Name	Top1 Keyword	Search Volume	KD
1		Bank of America Mobile Banking	banks of america	77	18
2		Bank of America Private Bank	private bank	28	12
3		BofA Prepaid Mobile	bank of america edd	57	20
4		CashPro	cashpro	24	41
5		MyHealth BofA	hsa bank of america	21	30
6		BofA Authenticator	bofa authenticator	13	32
7		Credit Union of America	credit union bank	18	1
8		America First Mobile Banking	america first credit union	45	48
9		U.S. Bank - Inspired by customers	us bank	60	17
10		MyMerrill	merrill lynch	44	50

These five keywords: “bamk of america”, “banks of america”, “bank of anerica”, “bank of ameroca”, “bank of amarica”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Bank of America Mobile Banking”, “Bank of America Private Bank”, “BofA Prepaid Mobile”, “CashPro”, “MyHealth BofA”, “BofA Authenticator”, “Credit Union of America”, “America First Mobile Banking”, “U.S. Bank - Inspired by customers”, “MyMerrill”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “american”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

ASO Tools