"air droid" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “air droid” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “chieve”, “chúc mừng sinh nhật”, “cracking screen”, “calp”, “chicas”, “autovermietung”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “air droid” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword air droid from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
air droid remote access u0026 file ≤5 24 250+ 239
air droid file transfer ≤5 23 250+ 225
air droids pro ≤5 20 250+ 207
air droidcam ≤5 17 249 191
air droids ≤5 15 249 192

The search volume of the core keyword air droid in Google App Store reached 36, its difficulty level reached 23, and the number of apps related to it reached 250+, among them, there are 166 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
AirDroid: Remote access & File aidroid 51 35
2
AirMirror: Remote support & Remote control devices air mirror 15 8
3
AirDroid Remote Support airdroid remote support ≤5 30
4
AirDroid | An AirPod Battery App i100 ≤5 30
5
AirDroid Business - Kiosk Lockdown & MDM Agent airdroid business daemon ≤5 30
6
Air File - Quick File Transfer air sender - file transfer ≤5 30
7
AirDroid | AirPods pro Battery, tracker app airport pro 11 19
8
Air-Share air sharing 9 20
9
PC Remote pc remote 26 13
10
Screen Share - Remote Assistance screenshare 32 14

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
giamail 100 74 250+ 247
youtubetm 100 70 249 241
goolde 100 56 248 211
goofle 100 53 247 209
whasupp web 100 30 250+ 118

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Gmail gemail 100 52
2
free video calls and chat lizzy caplan 48 55
3
Google Chrome: Fast & Secure chrome 76 47
4
Microsoft OneDrive truxmap 80 68
5
Google Drive googledi 85 49
6
YouTube youtubetm 100 70
7
Skype - free IM & video calls skype 71 25
8
YouTube Kids youtoubu 100 30
9
Google Photos images 73 68
10
Microsoft Office: Word, Excel, PowerPoint & More office.365 83 30

These five keywords: “giamail”, “youtubetm”, “goolde”, “goofle”, “whasupp web”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Gmail”, “free video calls and chat”, “Google Chrome: Fast & Secure”, “Microsoft OneDrive”, “Google Drive”, “YouTube”, “Skype - free IM & video calls”, “YouTube Kids”, “Google Photos”, “Microsoft Office: Word, Excel, PowerPoint & More”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “air droid”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “air droid