"afrikaan" App Store Keywords Research Case | ASOTools
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"afrikaan" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “afrikaan” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “mywisely”, “fitting”, “cool wallpapers”, “lookups”, “interface”, “ faa”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “afrikaan” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword afrikaan from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
afrikaans translator 31 12 250+ 57
afrikaans to english translator 30 8 250+ 83
afrikaans 24 49 250+ 8
afrikaans dictionary 11 17 250+ 17
afrikaanse musiek 11 8 250+ 109

The search volume of the core keyword afrikaan in Google App Store reached 34, its difficulty level reached 51, and the number of apps related to it reached 250+, among them, there are 9 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Learn Afrikaans Free ???????? afrikaans 24 49
2
Simply Learn Afrikaans afrikaans for travel ≤5 30
3
Learn Afrikaans Fast And Free learn afrikaans fast and free ≤5 3
4
Speak Afrikaans : Learn Afrikaans Language Offline afrikaans learning apps for kids offline ≤5 6
5
Free 500+ Afrikaans flitskaarte eerste woorde vir baba ≤5 12
6
Learn Afrikaans. Speak Afrikaans. Study Afrikaans. afrikaans 24 49
7
Learn Afrikaans - 50 languages bantu language app ≤5 30
8
Learn Afrikaans Language with Master Ling learn afrikaans - eurotalk ≤5 30
9
Learn Afrikaans Free Offline For Travel afrikaans for travel ≤5 30
10
Learn Afrikaans Free fast - learn afrikaans ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
pippa pig 70 17 250+ 167
peppas pigs 70 17 250+ 166
suolongo 66 30 250+ 30
peppa pig 63 17 250+ 170
peninsular 55 53 250+ 234

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
World of Peppa Pig – Kids Learning Games & Videos peppas pigs 70 17
2
Peppa Pig: Happy Mrs Chicken happy mrs chicken 15 24
3
Peppa Pig: Golden Boots golden boots 23 40
4
Peppa Pig: Party Time party time 22 30
5
Peppa Pig: Holiday świnka peppa po polsku 16 24
6
Peppa Pig: Sports Day sports day heroes ≤5 30
7
Peppa Pig: Theme Park peppa pig theme park 9 21
8
Piggy Granny peppa Roblox horror game funny peppa pig granny peppa pig granny peppa pig ≤5 17
9
Toy Shop: Family Games juegos para descargarlos 36 47
10
Ben & Holly: Elf & Fairy Party ben and holly 32 29

These five keywords: “pippa pig”, “peppas pigs”, “suolongo”, “peppa pig”, “peninsular”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “World of Peppa Pig – Kids Learning Games & Videos”, “Peppa Pig: Happy Mrs Chicken”, “Peppa Pig: Golden Boots”, “Peppa Pig: Party Time”, “Peppa Pig: Holiday”, “Peppa Pig: Sports Day”, “Peppa Pig: Theme Park”, “Piggy Granny peppa Roblox horror game”, “Toy Shop: Family Games”, “Ben & Holly: Elf & Fairy Party”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “afrikaan”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “afrikaan