"블랙핑크" App Store Keywords Research Case | ASOTools
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"블랙핑크" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “블랙핑크” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “newsmax”, “ros”, “stranger things”, “jio apps”, “metro pcs”, “virgin media”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “블랙핑크” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword 블랙핑크 from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
블랙핑크 지수 23 1 250+ 27
블랙핑크 피아노 게임 ≤5 4 250+ 78
블랙핑크 게임 ≤5 3 242 71
블랙핑크 노래 한국어 ≤5 1 250+ 44
블랙핑크 노래 ≤5 1 247 53

The search volume of the core keyword 블랙핑크 in Google App Store reached 34, its difficulty level reached 3, and the number of apps related to it reached 247, among them, there are 45 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
팬클 for 블랙핑크 (BLACKPINK) 팬덤 블랙핑크 팬클 ≤5 30
2
Lock Screen & Wallpapers for Black Pink ???? blackpink wallpaper lock screen pin ≤5 5
3
Black Pink Fake Video Call Simulator chrome black paint 9 15
4
BLACKPINK Jennie Live Wallpaper 2020 HD 4K Photos jinnie 12 8
5
Fake Video Calling - Video Call Black Pink blackpink call you ≤5 2
6
Black Pink Wallpapers : BLINKS Fans Just For GIRLS blink pink ≤5 3
7
Blackpink 4K HD Wallpapers 2020 (블랙핑크) fondos de pantallas de blackpink ≤5 1
8
BlackPink Pattern LockScreen & Wallpaper BlackPink layar kunci pola foto blackpink ≤5 6
9
Blackpink Offline for Blink - KPop blackpink games for blink offline ≤5 4
10
Black Pink Wallpaper blink pink wallpaper ≤5 1

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
jisoo 60 20 250+ 30
blackpink 58 62 250+ 59
blek ping 55 5 250+ 70
bacpink 55 3 250+ 60
rosé blackpink 55 1 250+ 34

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Blackpink Wallpapers KPOP HD blackpink wallpaper like a boss ≤5 4
2
Black Pink Jisoo Wallpaper KPOP 지수 배경화면 ≤5 1
3
Blackpink Jisoo Wallpapers KPOP Fans HD 블랙핑크 지수 23 1
4
Blackpink Wallpaper Kpop blackpink fan art wallpaper ≤5 1
5
JISOO BlackPink Wallpapers 4k HD : KPOP 지수 배경화면 ≤5 1
6
Jisoo BlackPink Single Songs jisoo games ≤5 13
7
Jisoo Blackpink Wallpaper K-Pop blackpink wallpaper jisoo how you like that ≤5 30
8
BLACKPINK Wallpapers HD blackpink wallpapers hd 19 1
9
Blackpink 4K HD Wallpapers 2020 (블랙핑크) fondos de pantallas de blackpink ≤5 1
10
Jisoo Blackpink KPOP Wallpaper kim jisoo wallpaper offline ≤5 30

These five keywords: “jisoo”, “blackpink”, “blek ping”, “bacpink”, “rosé blackpink”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Blackpink Wallpapers KPOP HD”, “Black Pink Jisoo Wallpaper KPOP”, “Blackpink Jisoo Wallpapers KPOP Fans HD”, “Blackpink Wallpaper Kpop”, “JISOO BlackPink Wallpapers 4k HD : KPOP”, “Jisoo BlackPink Single Songs”, “Jisoo Blackpink Wallpaper K-Pop”, “BLACKPINK Wallpapers HD”, “Blackpink 4K HD Wallpapers 2020 (블랙핑크)”, “Jisoo Blackpink KPOP Wallpaper”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “블랙핑크”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “블랙핑크