"برشلونة" App Store Keywords Research Case | ASOTools
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"برشلونة" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “برشلونة” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “chinese translation to english”, “cengage”, “quotes for life”, “linked in”, “office 365”, “vijay”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “برشلونة” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword برشلونة from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
نادي برشلونة 34 5 250+ 48
برشلونة نيوز 29 12 250+ 157
اخبار نادي برشلونة 18 14 250+ 116
برشلونة وريال مدريد 6 9 249 107
أخبار فريق برشلونة ≤5 10 250+ 186

The search volume of the core keyword برشلونة in Google App Store reached 60, its difficulty level reached 3, and the number of apps related to it reached 250+, among them, there are 22 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
FC Barcelona Official App barcelona 60 54
2
برشلونة فوت بول | barca footbol نادي برشلونة 34 5
3
Barcelona Live — Goals & News for Barca FC Fans barcelona news 55 16
4
Barcelona Live: Unofficial App for football fans barcelona live match streaming 6 30
5
Barcelona HD Wallpapers | Barca Backgrounds barcelona wallpaper 21 7
6
News for Barcelona Arabic أخبار فريق برشلونة ≤5 10
7
اخبار برشلونة اخبار نادي برشلونة 18 14
8
Barcelona News News and games برشلونة وريال مدريد 6 9
9
FC Barcelona Members seient lliure ≤5 25
10
Barcelona Lock Screen barca app lock ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
real marid 77 10 248 61
fortnaiter 77 30 250+ 245
yallashoot 66 26 248 132
lionel messi 65 23 250+ 35
barcelona 60 54 249 28

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Real Madrid App ريال مدريد 58 13
2
Real Live — Goals & News for Real Madrid Fans real madrid news 31 12
3
Real Madrid Virtual World real madrid virtual world ≤5 30
4
Real Live: Unofficial football app for Madrid Fans real madrid match live ≤5 19
5
Fundación Real Madrid Clinic fundación real madrid clinic ≤5 30
6
Wallpapers for Real Madrid real madrid wallpaper 26 4
7
La Liga Official App - Live Soccer Scores & Stats laliga española 60 21
8
Cool Madrid Football Theme real madrid live wallpaper 2019 ≤5 30
9
Madrid News mercadillos madrid ≤5 27
10
3D Real Balls in Madrid Theme escudo real madrid 3d ≤5 11

These five keywords: “real marid”, “fortnaiter”, “yallashoot”, “lionel messi”, “barcelona”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Real Madrid App”, “Real Live — Goals & News for Real Madrid Fans”, “Real Madrid Virtual World”, “Real Live: Unofficial football app for Madrid Fans”, “Fundación Real Madrid Clinic”, “Wallpapers for Real Madrid”, “La Liga Official App - Live Soccer Scores & Stats”, “Cool Madrid Football Theme”, “Madrid News”, “3D Real Balls in Madrid Theme”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “برشلونة”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “برشلونة