"маникюра" App Store Keywords Research Case | ASOTools
×

"маникюра" App Store Keywords Research Case | ASOTools

ASOTools

1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “маникюра” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “expansión”, “only fans”, “cidades”, “e bay”, “instant gaming”, “bright”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “маникюра” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword маникюра from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
дизайн маникюра 19 5 250+ 55
мастер маникюра 7 8 250+ 95
мастеру маникюра 7 7 249 78
дизайн маникюра 2020 6 4 250+ 47
дизайн маникюра на короткие ногти ≤5 1 250+ 23

The search volume of the core keyword маникюра in Google App Store reached 46, its difficulty level reached 13, and the number of apps related to it reached 250+, among them, there are 51 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Маникюр идеи и обучение уроки педикюра ≤5 5
2
Nails - ideas and instructions маникюр идеи дизайна ногтей игра ≤5 5
3
Fashion Nail Salon Game: Manicure and Pedicure App manicures 46 7
4
SuperNail - Nails, Manicure Ideas, Nails Design wanna nails — ar manicure ≤5 2
5
Дизайн ногтей и идеи маникюра с фото 2020 дизайн маникюра 19 5
6
Идеи маникюра 2020 идеи педикюра ≤5 3
7
Nail Art Designs ногти дизайн 33 8
8
Acrylic Nails! nail salons 63 7
9
Ideas of manicure дизайн маникюра 19 5
10
Everyday Nail Art дизайн маникюра на короткие ногти ≤5 1

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
nearest restaurants 87 17 250+ 111
fasfast 68 63 250+ 248
nail salons 63 7 250+ 68
yelp 61 34 250+ 193
girls 60 68 250+ 182

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Restaurants Nearby closest restaurants 26 13
2
Places Near Me 2020 | Places Around Me - Near Me nearby places - find near me ≤5 4
3
R2N – Discount on restaurants & Cafes restaurant 2 night ≤5 9
4
Food Finder: Places to Eat best places to eat 16 10
5
Nearby Near Me Restaurant find nearby restaurants ≤5 9
6
Restaurant Finder : Near By Me nearby restaurants finder ≤5 8
7
Restaurant Locator And Food Finder restaurant locator app ≤5 30
8
Nearby Location Information nearby school finder ≤5 30
9
Restaurant Quick Finder best restaurant finder ≤5 7
10
Restaurant Locator / Restaurant Finder restaurantes cerca 45 13

These five keywords: “nearest restaurants”, “fasfast”, “nail salons”, “yelp”, “girls”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Restaurants Nearby”, “Places Near Me 2020 | Places Around Me - Near Me”, “R2N – Discount on restaurants & Cafes”, “Food Finder: Places to Eat”, “Nearby Near Me Restaurant”, “Restaurant Finder : Near By Me”, “Restaurant Locator And Food Finder”, “Nearby Location Information”, “Restaurant Quick Finder”, “Restaurant Locator / Restaurant Finder”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “маникюра”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “маникюра