"sticker" App Store Keywords Research Case | ASOTools
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"sticker" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “sticker” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “地震”, “citi bank”, “pikemon”, “puzzle”, “grape”, “correo gmail”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “sticker” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword sticker from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
¡sticker 60 16 250+ 141
stickers 58 75 250+ 148
sticker maker 48 58 250+ 96
estickers 43 14 250+ 135
stickers for whatsapp 42 43 249 122

The search volume of the core keyword sticker in Google App Store reached 54, its difficulty level reached 84, and the number of apps related to it reached 250+, among them, there are 156 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Sticker.ly - Sticker Maker & WhatsApp Status Video stickers 58 75
2
Stickify: Stickers for WhatsApp stickers for whatsapp 42 43
3
Wemoji - WhatsApp Sticker Maker wmojii 65 30
4
Sticker maker sticker maker 48 58
5
New Funny Stickers & Sticker Maker - WAStickerApps fun stickers 19 9
6
Sticker Maker ¡sticker 60 16
7
Sticker Studio - WhatsApp Sticker Maker stiler .io 41 32
8
Sticker Maker for WhatsApp make stickers for whatsapp 7 9
9
Emojis, Memojis and Memes Stickers - WAStickerApps sticers 39 15
10
New Stickers For WhatsApp - WAStickerapps Free adhesivos 26 16

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
whanssapp 90 40 250+ 219
w@tsapp 90 30 249 194
whatsapp downloads 70 30 250+ 142
ehaydapp 68 30 250+ 232
wat sap 65 22 250+ 182

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
WhatsApp Messenger whatsapp website 100 17
2
Notisave netsave 75 30
3
Sticker Maker ¡sticker 60 16
4
Stickers Arabia WAStickerApps stickers arabia ≤5 7
5
Fake Chat Maker - WhatsMock Prank chat fake whatsapp 22 7
6
Simple Contacts - Address book, groups, numbers telefonski imenik 43 26
7
Whats Web wssup web 100 21
8
WhatsApp Business whatsapp plus 60 14
9
Xender - Share Music&Video, Transfer Photo, File exender 61 19
10
Wabi - Virtual Number for WhatsApp Business whatsapp numbers 33 7

These five keywords: “whanssapp”, “w@tsapp”, “whatsapp downloads”, “ehaydapp”, “wat sap”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “WhatsApp Messenger”, “Notisave”, “Sticker Maker”, “Stickers Arabia WAStickerApps”, “Fake Chat Maker - WhatsMock Prank chat”, “Simple Contacts - Address book, groups, numbers”, “Whats Web”, “WhatsApp Business”, “Xender - Share Music&Video, Transfer Photo, File”, “Wabi - Virtual Number for WhatsApp Business”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “sticker”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “sticker