"zone" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “zone” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “glasses”, “hellofresh”, “s.k”, “life hacks”, “etika”, “innovation”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “zone” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword zone from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
amozone 100 30 0 0
amazone 73 24 247 123
auto zone 73 18 250+ 117
magazone luiza 72 56 250+ 226
amazone com 68 10 249 69

The search volume of the core keyword zone in Google App Store reached 35, its difficulty level reached 62, and the number of apps related to it reached 250+, among them, there are 55 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Worms Zone .io - Voracious Snake snek. game 60 30
2
Family Zone Parental Controls i am zone ≤5 30
3
GraalOnline Zone toonslab ≤5 30
4
Striker Zone Mobile: Online Shooting Games strike zone 19 30
5
Defense Zone 3 HD denfensive 29 51
6
Zone Health and Fitness brightlime health and fitness ≤5 30
7
Alien Zone Raid alienz ≤5 21
8
Alien Zone Plus HD kidzone plus hd games ≤5 25
9
ZONE zone application app ≤5 30
10
Safe Zone! safe zone 22 22

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
warmarte 88 30 250+ 228
pupgi 75 45 250+ 209
poubg 75 41 249 199
pob g mobil 73 44 250+ 213
pug moblie 73 41 248 191

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Worm Zone - Snake Worm Crawl 2020 hanging around 14 28
2
slither.io game 70 100
3
Fetch: Scan Receipts, Earn Rewards & Save Money fetch rewards 48 30
4
Lowe's lowes 72 49
5
YouTube TV - Watch & Record Live TV you tuoby 100 30
6
Green Dot - Mobile Banking greens 53 15
7
Workday workday 56 36
8
Snake Zone: Mate Crawl Worm.io Guide 2020 snake zone mate crawl worm.io guide 2020 ≤5 4
9
insatiable io snakes insatiable 43 34
10
diep.io •io games 55 30

These five keywords: “warmarte”, “pupgi”, “poubg”, “pob g mobil”, “pug moblie”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Worm Zone - Snake Worm Crawl 2020”, “slither.io”, “Fetch: Scan Receipts, Earn Rewards & Save Money”, “Lowe's”, “YouTube TV - Watch & Record Live TV”, “Green Dot - Mobile Banking”, “Workday”, “Snake Zone: Mate Crawl Worm.io Guide 2020”, “insatiable io snakes”, “diep.io”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “zone”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “zone