"words day" App Store Keywords Research Case | ASOTools
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"words day" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “words day” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “onenote”, “gran turismo”, “albert camus”, “tinker federal credit union”, “powder”, “howto”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “words day” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword words day from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
words of the day dictionary 7 30 250+ 119
words of the day app 6 30 250+ 154
words of the day ≤5 13 250+ 180
my day with wh words ≤5 30 250+ 201
french words of the day ≤5 30 250+ 81

The search volume of the core keyword words day in Google App Store reached 43, its difficulty level reached 21, and the number of apps related to it reached 250+, among them, there are 155 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Word of the Day - Vocabulary Builder a word a day 43 11
2
Word of the day — Daily English dictionary app wordoftheday 43 15
3
5 Words Daily - Learn & Improve English Vocabulary allah's words daily ≤5 30
4
Word of the Day: Learn Daily English, Lexicon Quiz word of the day – quiz games ≤5 30
5
Word of the day: Learn English, Improve English ambiguity 51 25
6
Weird Word A Day - Vocab builder + definition app weird word of the day ≤5 30
7
Word of the Day - An English Vocabulary Builder maori word of the day ≤5 30
8
WordUp Vocabulary describing words 39 10
9
Vocabulary Builder ventures vocabulary builder ≤5 30
10
Learn French Free - French Word of the Day utter french ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
fobuk 100 30 249 244
roblixo 88 30 250+ 240
trudication 87 53 249 220
macsenger 78 30 249 202
diction 75 57 250+ 175

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Fleep - Free Team Messenger pescebok 100 5
2
Fruit Ninja® spiel 51 59
3
Candy Crush Soda Saga sagas 50 33
4
Facebook ficpok 100 72
5
DC Legends: Fight Superheroes bat-man 63 54
6
Roblox roblocxx 88 63
7
My Talking Angela angele 61 61
8
HSK Online — HSK Study and Exams hsk 30 32
9
Solitaire jeusc 53 30
10
Minecraft minecraft 80 95

These five keywords: “fobuk”, “roblixo”, “trudication”, “macsenger”, “diction”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Fleep - Free Team Messenger”, “Fruit Ninja®”, “Candy Crush Soda Saga”, “Facebook”, “DC Legends: Fight Superheroes”, “Roblox”, “My Talking Angela”, “HSK Online — HSK Study and Exams”, “Solitaire”, “Minecraft”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “words day”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “words day