"wix.com" App Store Keywords Research Case | ASOTools
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"wix.com" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “wix.com” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “registering”, “live football”, “monaco”, “post”, “zee tv”, “news”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “wix.com” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword wix.com from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
wix.com app ≤5 30 250+ 202
wix.com website builder ≤5 30 250+ 181
wix.com blog ≤5 30 250+ 100
wix.com app logo maker ≤5 30 250+ 93
wix.com website ≤5 30 249 229

The search volume of the core keyword wix.com in Google App Store reached 41, its difficulty level reached 2, and the number of apps related to it reached 249, among them, there are 19 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Wix: Build Websites, Online Stores, Blogs & more wix 60 26
2
Course for Wix - Website Builder & Creator wix business ≤5 30
3
Wix Filters Mobile Catalog baldwin filters 24 35
4
Wix Media wix app in mobile ≤5 30
5
Wix wix website editor offline ≤5 30
6
Weebly by Square weebly 46 41
7
Wix Messenger wix chat app ≤5 30
8
Comments Manager kommentare app ≤5 16
9
Wix Promo Code 2020 - Offers & Coupon Codes wix shoutout ≤5 27
10
AppEcontabilis wix website 26 33

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
tviterr 93 30 250+ 220
amung uss 87 12 250+ 65
aomong us 87 30 250+ 24
notisias 70 15 250+ 172
claiver 68 64 249 244

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Twister - A Tweet Generator that can be my next tweet ≤5 19
2
Download Twitter Videos (Super Fast) twimate 7 12
3
Twitch: Livestream Multiplayer Games & Esports twithr 93 30
4
Periscope - Live Video peresicope 53 32
5
Bleacher Report: sports news, scores, & highlights bleacher report 52 52
6
LINE Lite: Free Calls & Messages line lite 23 22
7
TweetCaster for Twitter tweetdeck 43 30
8
Owly for Twitter owly 14 26
9
Reddit reddit 77 59
10
Talon for Twitter twitet app 33 30

These five keywords: “tviterr”, “amung uss”, “aomong us”, “notisias”, “claiver”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Twister - A Tweet Generator”, “Download Twitter Videos (Super Fast)”, “Twitch: Livestream Multiplayer Games & Esports”, “Periscope - Live Video”, “Bleacher Report: sports news, scores, & highlights”, “LINE Lite: Free Calls & Messages”, “TweetCaster for Twitter”, “Owly for Twitter”, “Reddit”, “Talon for Twitter”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “wix.com”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “wix.com