"what is that song" App Store Keywords Research Case | ASOTools
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"what is that song" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “what is that song” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “thor ragnarok”, “vox”, “мультфильмов”, “identify”, “perfect game”, “ulster bank”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “what is that song” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword what is that song from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
what song is that ≤5 30 250+ 164
what key is that song in ≤5 30 250+ 132
app that can hear a song and identify what it is ≤5 10 250+ 151
what song is that app ≤5 30 250+ 158
what is that song app ≤5 30 250+ 155

The search volume of the core keyword what is that song in Google App Store reached 33, its difficulty level reached 19, and the number of apps related to it reached 250+, among them, there are 164 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Shazam - Discover songs & lyrics in seconds shazam 64 45
2
Music Recognition what's this song 43 30
3
SoundHound - Music Discovery & Lyrics concion 55 61
4
Music Detector music detector 18 14
5
Song Finder & Music Identifier sözden şarkı bulma ≤5 30
6
SongFind - Music Recognition Song Identify identify a song app 14 30
7
Music Identifier what's that song called ≤5 30
8
Song Finder - identify music recognized songs ≤5 6
9
SongPop 2 - Guess The Song songs pop 36 11
10
StarMaker: Sing free Karaoke, Record music videos wihsing 72 58

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
amazin 100 52 250+ 188
amaxon 100 29 248 126
amazom 100 22 247 110
lyoutup 100 30 250+ 234
twithr 93 30 250+ 243

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Amazon Shopping - Search, Find, Ship, and Save amaz 100 60
2
Amazon Prime Video àmazon prime 85 45
3
Amazon for Tablets amazon for ipad 29 33
4
Amazon Prime Now amazon fresh 45 25
5
Amazon Music: Stream and Discover Songs & Podcasts amazon music 63 31
6
Prime Video - Android TV pr 53 52
7
Amazon Photos amazon photo 47 35
8
Amazon Alexa alexa 61 32
9
Amazon Kindle kindle 63 37
10
Amazon Assistant amazon kundenservice 33 41

These five keywords: “amazin”, “amaxon”, “amazom”, “lyoutup”, “twithr”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Amazon Shopping - Search, Find, Ship, and Save”, “Amazon Prime Video”, “Amazon for Tablets”, “Amazon Prime Now”, “Amazon Music: Stream and Discover Songs & Podcasts”, “Prime Video - Android TV”, “Amazon Photos”, “Amazon Alexa”, “Amazon Kindle”, “Amazon Assistant”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “what is that song”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “what is that song