"weddings" App Store Keywords Research Case | ASOTools
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"weddings" App Store Keywords Research Case | ASOTools

ASOTools

1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “weddings” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “slide”, “mdundo”, “sustainability”, “green”, “honor”, “line age”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “weddings” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword weddings from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
zola weddings 23 44 249 243
destination weddings 21 23 250+ 152
weddings games 19 8 250+ 123
weddings wallpapers 16 1 250+ 41
weddings magazine 10 3 250+ 47

The search volume of the core keyword weddings in Google App Store reached 32, its difficulty level reached 7, and the number of apps related to it reached 250+, among them, there are 99 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Dream Wedding Planner - Dress & Dance Like a Bride wedding planer 41 8
2
Wedding Planner ???? - Girls Game wedding plan 28 24
3
Blondie Bride Perfect Wedding bridely 45 4
4
MyWed ❤️ Wedding Planner with Checklist and Budget wedonweb 38 30
5
Princess Royal Wedding Game: Love Crush Game married games 6 8
6
Marry Me - Perfect Wedding Day merry me 38 15
7
Wedding Day Makeup Artist maleup 60 26
8
????????Bride & Groom Dressup - Dream Wedding bridegroom 28 28
9
Super Wedding Stylist 2020 Dress Up & Makeup Salon free fashion games 9 14
10
Ice Princess - Wedding Day rajkumari 18 14

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
meghan markle 66 43 250+ 223
fonzen 60 52 250+ 224
kate middleton 60 33 250+ 193
maleup 60 26 250+ 165
makup 60 22 250+ 154

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Prince Harry and Meghan Markle ???????????? harry and meghan 51 54
2
Crazy Mega Ramp Impossible Stunts 2020 basquiat 45 47
3
Prince Harry Royal Pre Wedding Game wedding proposal games ≤5 7
4
Royal Family realeza britanica ≤5 24
5
Harry & Meghan Wedding Day Procession harry and meghan 51 54
6
Rich and Famous (EN) rich devos 12 29
7
Mega Ramp Motorbike Impossible Stunts motorbike ramp 18 5
8
Royal Family Hidden Object Game royal family hidden object ≤5 30
9
Island Princess - Royal Magic Quest joanas 56 52
10
Rise of Queendom the queen 41 10

These five keywords: “meghan markle”, “fonzen”, “kate middleton”, “maleup”, “makup”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Prince Harry and Meghan Markle ????????????”, “Crazy Mega Ramp Impossible Stunts 2020”, “Prince Harry Royal Pre Wedding Game”, “Royal Family”, “Harry & Meghan Wedding Day Procession”, “Rich and Famous (EN)”, “Mega Ramp Motorbike Impossible Stunts”, “Royal Family Hidden Object Game”, “Island Princess - Royal Magic Quest”, “Rise of Queendom”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “weddings”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “weddings