"wedding cakes" App Store Keywords Research Case | ASOTools
1.Preparing Research App Store Keywords
When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “wedding cakes” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “ookla test speed”, “xbox one control”, “dji drone”, “aqw”, “g t a”, “looney tunes”.
If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization. For instance:
Question Keywords |
User Keywords |
The action Keywords |
Function Keywords |
The location Keywords |
Question keywords describe why users search for applications. | User Keywords represent the role your target audience plays when using the application. | The action keyword specifies how to handle your application and use it. |
Function keywords are basic functions of an application. | The location keyword describes where people use your application. |
Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.
2.Research Keyword “wedding cakes” with Google Play Data
Extended Long tail words
Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword wedding cakes from the ASOTools, as follows:
Top 5 Keywords | Search Volume | KD | Search results | Head apps |
happy wedding anniversary cakes | 9 | 1 | 250+ | 30 |
best wedding cakes ideas | ≤5 | 30 | 250+ | 45 |
wedding cakes idea collection | ≤5 | 30 | 250+ | 36 |
color by number wedding cakes | ≤5 | 2 | 250+ | 78 |
baking wedding cakes | ≤5 | 2 | 249 | 60 |
The search volume of the core keyword wedding cakes in Google App Store reached 45, its difficulty level reached 7, and the number of apps related to it reached 250+, among them, there are 55 apps with more than 1,000 comments, and the top 10 apps are selected. They are:
# | App Icon | App Name | Top1 Keyword | Search Volume | KD |
1 | Wedding Cakes | grooms cakes | 14 | 3 | |
2 |
|
Wedding Cakes Ideas | best wedding cakes ideas | ≤5 | 30 |
3 |
|
Wedding Cake - Dream Big Wedding Day | wedding cake | 30 | 22 |
4 |
|
Wedding Cake Design | wedding cake designer | ≤5 | 30 |
5 |
|
Wedding Cakes | wedding cakes pictures | ≤5 | 30 |
6 |
|
Wedding Doll Cake Maker! Cooking Bridal Cakes | barbie wedding cake making games | ≤5 | 6 |
7 |
|
Wedding Cake Maker : Makeup games for girls 2020 | cake maker wedding party | ≤5 | 30 |
8 |
|
Wedding Cake Designs | traditional wedding cakes | ≤5 | 30 |
9 |
|
Name on Wedding Cake | wedding cake maker with photo | ≤5 | 30 |
10 |
|
Make A Wedding Cake | 3 step cake | ≤5 | 2 |
The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.
ASOTools Suggested Keyword
Top 5 Keywords | Search Volume | KD | Search results | Head apps |
bakeries | 61 | 8 | 250+ | 61 |
kate middleton | 60 | 33 | 250+ | 193 |
cake | 58 | 75 | 250+ | 104 |
gillian anderson | 56 | 59 | 250+ | 249 |
on | 55 | 70 | 250+ | 240 |
In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic.
Top 10 apps related to the App Store keywords:
# | App Icon | App Name | Top1 Keyword | Search Volume | KD |
1 |
|
My Bakery Empire - Bake, Decorate & Serve Cakes | pastelería | 55 | 21 |
2 |
|
Bakery Story™ | bakery | 39 | 53 |
3 |
|
Sweet Escapes: Design a Bakery with Puzzle Games | sweets | 34 | 28 |
4 |
|
Sweet Bakery Chef Mania: Baking Games For Girls | cackling | 28 | 35 |
5 |
|
Baker Business 3 | panader | 56 | 43 |
6 |
|
My Sweet Bakery ???? - Donut Shop | donut shop | 29 | 8 |
7 |
|
My Home Bakery Food Delivery Games | home bakery | ≤5 | 30 |
8 |
|
Bakery Chef & Cashier Manager: Cooking Cream Cake | my bakery shop cash register | ≤5 | 30 |
9 |
|
Girl Makeup Kit Comfy Cakes–Pretty Box Bakery Game | cosmetic box comfy cakes | ≤5 | 30 |
10 |
|
Cake Maker Sweet Food Chef Dessert Cooking Game | flavours sandwiches & desserts | ≤5 | 30 |
These five keywords: “bakeries”, “kate middleton”, “cake”, “gillian anderson”, “on”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “My Bakery Empire - Bake, Decorate & Serve Cakes”, “Bakery Story™”, “Sweet Escapes: Design a Bakery with Puzzle Games”, “Sweet Bakery Chef Mania: Baking Games For Girls”, “Baker Business 3”, “My Sweet Bakery ???? - Donut Shop”, “My Home Bakery Food Delivery Games”, “Bakery Chef & Cashier Manager: Cooking Cream Cake”, “Girl Makeup Kit Comfy Cakes–Pretty Box Bakery Game”, “Cake Maker Sweet Food Chef Dessert Cooking Game”, look at their optimized core words.
3.Conclusion
Now, do you know how to find the best keywords? The above is a case of my research keyword “wedding cakes”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.
There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools: