"dji drone" App Store Keywords Research Case | ASOTools
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"dji drone" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “dji drone” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “google nest”, “oysters”, “bibliography”, “ever after high”, “moviestar”, “indian game”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “dji drone” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword dji drone from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
dji mavic drone 18 30 250+ 140
dji tello drone 16 25 250+ 170
litchi for dji drones 12 18 249 137
drone dji mavic air 2 6 11 250+ 115
hangar 360 for dji drones ≤5 30 250+ 162

The search volume of the core keyword dji drone in Google App Store reached 33, its difficulty level reached 6, and the number of apps related to it reached 249, among them, there are 47 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
DJI Fly dji 52 43
2
DJI GO 4--For drones since P4 dji mavic pro 34 20
3
DJI Pilot dji pilot 13 8
4
DJI GO--For products before P4 phantom 3 dji 26 32
5
DroneDeploy - Mapping for DJI drone deploy 28 34
6
Rainbow for DJI Drones (Mavic Mini compatible) dji mavic mini app ≤5 30
7
DroneVR+ FPV for DJI Drones christopher walken 48 53
8
DJI Store - Deals/News/Hotspot dji store 22 21
9
UAV Forecast for DJI Quadcopter & UAV Drone Pilots uav 26 10
10
DRONE DJI SHOP drone dji shop ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
dronet 58 43 250+ 186
droned 58 7 249 68
rainbow 57 70 250+ 59
parrott 55 20 250+ 108
dji 52 43 249 142

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Drone Buddy - UAV Safe Wind, Weather, No Fly Zone drone flying 18 4
2
AirMap for Drones airmap 26 27
3
Drone Watcher APP dronel ≤5 17
4
DRONE FPV+ drone fpv 13 4
5
Airdata UAV healthy drones ≤5 17
6
Sky Rider Control sky rider 22 22
7
UAV Forecast for DJI Quadcopter & UAV Drone Pilots uav 26 10
8
UAV Ar Drone Simulator ar drone simulator ≤5 6
9
Drone : Shadow Strike 3 drones 3 ≤5 30
10
Dronfinder surveillance drone 9 4

These five keywords: “dronet”, “droned”, “rainbow”, “parrott”, “dji”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Drone Buddy - UAV Safe Wind, Weather, No Fly Zone”, “AirMap for Drones”, “Drone Watcher APP”, “DRONE FPV+”, “Airdata UAV”, “Sky Rider Control”, “UAV Forecast for DJI Quadcopter & UAV Drone Pilots”, “UAV Ar Drone Simulator”, “Drone : Shadow Strike 3”, “Dronfinder”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “dji drone”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “dji drone