"wars" App Store Keywords Research Case | ASOTools
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"wars" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “wars” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “here we go”, “windshield”, “duck duck”, “btalk”, “bánh sinh nhật”, “employ”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “wars” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword wars from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
stat wars 63 20 250+ 119
sarwars 63 18 250+ 112
starwars 63 17 250+ 107
star wars 62 28 250+ 103
legstar wars 53 29 250+ 177

The search volume of the core keyword wars in Google App Store reached 43, its difficulty level reached 63, and the number of apps related to it reached 250+, among them, there are 214 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Bed Wars bed 56 61
2
Stick War: Legacy stick 46 76
3
Sky Wars for Blockman Go skywar 56 35
4
Egg Wars edwards 25 25
5
Top War: Battle Game t.o.p 56 18
6
Art of War: Legions art of war 43 40
7
Block City Wars: Pixel Shooter with Battle Royale block city wars 28 26
8
Memes Wars game memes 26 30
9
Cartoon Wars cartoon wars 21 31
10
Cell Expansion Wars expension 38 46

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
bider 82 66 250+ 246
paicraf 78 46 250+ 237
fortnaiter 77 30 250+ 245
mobiles 72 53 250+ 183
valarant 68 41 250+ 207

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Viber Messenger - Free Video Calls & Group Chats vevir 87 30
2
PhotoGuru Media Player media bites ≤5 30
3
Bid Wars - Storage Auctions and Pawn Shop Tycoon bidders 45 6
4
celebrate: share photos & videos celebrates 48 28
5
Quotes Videos & Pictures sprüche und bilder 14 8
6
Pixlr – Free Photo Editor pixlir 56 43
7
Weed Inc: Idle Tycoon okazaki 26 46
8
Bricks Breaker Quest bricks 45 45
9
Empires & Puzzles: Epic Match 3 empires 41 35
10
Space shooter - Galaxy attack - Galaxy shooter dronet 58 62

These five keywords: “bider”, “paicraf”, “fortnaiter”, “mobiles”, “valarant”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Viber Messenger - Free Video Calls & Group Chats”, “PhotoGuru Media Player”, “Bid Wars - Storage Auctions and Pawn Shop Tycoon”, “celebrate: share photos & videos”, “Quotes Videos & Pictures”, “Pixlr – Free Photo Editor”, “Weed Inc: Idle Tycoon”, “Bricks Breaker Quest”, “Empires & Puzzles: Epic Match 3”, “Space shooter - Galaxy attack - Galaxy shooter”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “wars”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “wars