"wallpaper maker" App Store Keywords Research Case | ASOTools
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"wallpaper maker" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “wallpaper maker” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “changing”, “ubber”, “hearing test”, “stanp”, “slower”, “itel”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “wallpaper maker” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword wallpaper maker from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
live wallpaper maker 25 15 250+ 155
iwallpaper maker 21 9 250+ 116
collage maker for wallpaper 11 14 250+ 147
wallpaper collage maker 11 14 250+ 138
live wallpaper maker free 11 11 250+ 183

The search volume of the core keyword wallpaper maker in Google App Store reached 32, its difficulty level reached 25, and the number of apps related to it reached 250+, among them, there are 132 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Dynamic Wallpaper Maker dynamic wallpapers 31 19
2
Custom Wallpaper Maker FREE designed wallpapers 45 20
3
Simple Wallpaper Maker - Super EZ Wallpaper Maker simple wallpaper maker ≤5 30
4
Wallpapers HD - Free Backgrounds & Wallpaper Maker desktop wall paper 51 16
5
MyText - Text Wallpaper Maker, Focus on your Goals wallume - customize wallpapers ≤5 30
6
Wallpaper Maker walpaper maker 22 11
7
Gradient Wallpaper Maker & Gradient Backgrounds gradient backgrounds 36 6
8
KLWP Live Wallpaper Maker materialized 31 48
9
Stupis Screens - Free Wallpaper Maker lockscreen wallpaper designer ≤5 7
10
Canva: Graphic Design, Video Collage, Logo Maker саnva 82 63

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
inesta gram 100 39 248 179
instugrame 100 30 249 234
саnva 82 63 250+ 242
tubufy 80 69 249 248
wallp 77 94 250+ 189

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Instagram instagra 100 99
2
Instasize: Photo Editor + Collage instagram size 28 15
3
Downloader for Instagram: Photo & Video Saver video download for instagram 66 30
4
Layout from Instagram: Collage layout 51 43
5
Repost for Instagram - Regrann regann 38 43
6
Video, Photo & Story downloader for Instagram - IG download video insta 66 30
7
Threads from Instagram threads 48 25
8
Coolgram - Instagram panorama, grid and square coolgram - instagram panorama grid and square ≤5 26
9
Insta Tools - An Integrated Instagram Toolkit instagram hacks 30 16
10
IMVU: Avatar Virtual life game 3d. Chat and Social imvu 63 43

These five keywords: “inesta gram”, “instugrame”, “саnva”, “tubufy”, “wallp”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Instagram”, “Instasize: Photo Editor + Collage”, “Downloader for Instagram: Photo & Video Saver”, “Layout from Instagram: Collage”, “Repost for Instagram - Regrann”, “Video, Photo & Story downloader for Instagram - IG”, “Threads from Instagram”, “Coolgram - Instagram panorama, grid and square”, “Insta Tools - An Integrated Instagram Toolkit”, “IMVU: Avatar Virtual life game 3d. Chat and Social”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “wallpaper maker”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “wallpaper maker