"vocabulary" App Store Keywords Research Case | ASOTools
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"vocabulary" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “vocabulary” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “deadpool”, “bicycles”, “descargar historias de instagram”, “oxford english dictionary”, “the lottery”, “black-jack”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “vocabulary” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword vocabulary from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
"vocabulary" 46 5 250+ 71
vocabulary words 36 12 250+ 112
vocabulary.com 29 10 250+ 137
vocabulary english 29 7 250+ 84
englishvocabulary 29 5 250+ 62

The search volume of the core keyword vocabulary in Google App Store reached 46, its difficulty level reached 59, and the number of apps related to it reached 250+, among them, there are 83 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Vocabulary Builder - Test Prep "vocabulary" 46 5
2
Vocabulary - Learn New Words vocabulary learn new words ≤5 30
3
Improve English: Vocabulary, Grammar, Flashcards english 53 86
4
WordUp Vocabulary describing words 39 10
5
Word of the Day - Vocabulary Builder words day 43 21
6
Dictionary - Merriam-Webster dicsonaray 75 41
7
Vocabulary Builder learn new word 12 9
8
M-Dictionary - Visual Dictionary & Translator mdictionary ≤5 15
9
Dictionary.com English Word Meanings & Definitions dictonary 52 19
10
English Vocabulary Builder for GRE®, SAT® & more galvanized 39 38

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
tanslate 100 18 250+ 146
perevodchik 90 18 250+ 151
переводчик 90 17 250+ 138
traduire 87 18 250+ 146
translate 83 59 250+ 138

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Google Translate gooletranslet 100 35
2
English to Spanish Translator app - Free translation 100 29
3
M-Dictionary - Visual Dictionary & Translator mdictionary ≤5 15
4
Translate All Language - Voice Text Translator tranlatetor 100 30
5
Microsoft Translator bing translator 38 16
6
Yandex.Translate – offline translator & dictionary yandex.translate 46 23
7
Easy Language Translator easy translator 13 11
8
All Languages Translator - Free Voice Translation lenguajes 43 23
9
Free Language Translator App - Voice Translate Pro translator professional color ≤5 30
10
Naver Papago - AI Translator papago 47 42

These five keywords: “tanslate”, “perevodchik”, “переводчик”, “traduire”, “translate”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Google Translate”, “English to Spanish Translator app - Free”, “M-Dictionary - Visual Dictionary & Translator”, “Translate All Language - Voice Text Translator”, “Microsoft Translator”, “Yandex.Translate – offline translator & dictionary”, “Easy Language Translator”, “All Languages Translator - Free Voice Translation”, “Free Language Translator App - Voice Translate Pro”, “Naver Papago - AI Translator”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “vocabulary”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “vocabulary