"vip" App Store Keywords Research Case | ASOTools
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"vip" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “vip” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “downloader video”, “coach”, “transferring”, “justin timberlake”, “correios”, “print”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “vip” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword vip from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
vip tools 48 30 249 120
vipers 46 18 248 95
dodge viper 45 21 249 129
viper 44 46 249 118
daviplata 39 47 250+ 225

The search volume of the core keyword vip in Google App Store reached 52, its difficulty level reached 68, and the number of apps related to it reached 250+, among them, there are 65 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
VIP Access symc 34 43
2
VIP Guard guard 41 61
3
VIP vip callyo ≤5 30
4
VIP V2 - International Calling App v2 34 55
5
Turbo VPN- Free VPN Proxy Server & Secure Service vpn 65 100
6
Snap VPN - Unlimited Free & Super Fast VPN Proxy chappie 43 46
7
Vip InStore الانضمام الى نادي vip ≤5 14
8
VIP陪练 音乐笔记-大眼睛钢琴陪练 ≤5 30
9
SuperVPN Free VPN Client vbn 40 41
10
VIP VPN - Premium VPN Free, Unlimited and Fast vpn para sudamerica ≤5 9

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
ewvpn 80 68 249 248
proxy free 73 30 248 118
vpn 65 100 250+ 188
vpns 65 35 250+ 179
assess 60 37 249 68

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
NordVPN: Best VPN Fast, Secure & Unlimited nordvpn 58 33
2
ExpressVPN - #1 Trusted VPN - Secure Private Fast expressvpn 55 29
3
SoundCloud - Play Music, Audio & New Songs spundcloud 75 49
4
Google Drive google drivs 85 42
5
Norton Secure VPN – Security & Privacy WiFi Proxy norton vpn 26 25
6
Spotify: Listen to new music, podcasts, and songs espoty fay 82 60
7
Fast VPN & Proxy – Kaspersky Secure Connection kaspersky vpn 16 40
8
FaceApp — Face Editor & Beauty Makeover adaee 63 64
9
Adobe Lightroom - Photo Editor & Pro Camera lightroom 59 45
10
Hungry Shark Evolution shark 57 71

These five keywords: “ewvpn”, “proxy free”, “vpn”, “vpns”, “assess”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “NordVPN: Best VPN Fast, Secure & Unlimited”, “ExpressVPN - #1 Trusted VPN - Secure Private Fast”, “SoundCloud - Play Music, Audio & New Songs”, “Google Drive”, “Norton Secure VPN – Security & Privacy WiFi Proxy”, “Spotify: Listen to new music, podcasts, and songs”, “Fast VPN & Proxy – Kaspersky Secure Connection”, “FaceApp — Face Editor & Beauty Makeover”, “Adobe Lightroom - Photo Editor & Pro Camera”, “Hungry Shark Evolution”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “vip”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “vip