"vest" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “vest” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “north star”, “centrifuge”, “macy s”, “road sign”, “apple account”, “amazon kindle book”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “vest” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword vest from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
investor 68 36 250+ 67
investing 61 27 250+ 102
invest 57 60 250+ 86
najnovije vesti 55 22 250+ 204
investment 54 32 250+ 77

The search volume of the core keyword vest in Google App Store reached 32, its difficulty level reached 35, and the number of apps related to it reached 250+, among them, there are 173 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Vest vested finance ≤5 20
2
Life Vest App zoll life vest 12 21
3
Vast Survival (Multiplayer) Open World. vast 33 36
4
West Gunfighter cowboy games 50 16
5
Vest Trening pthub 7 10
6
Westland Survival - Be a survivor in the Wild West westworld 53 53
7
Vested: US Stocks, ETF & Stock Market Investing vested finance ≤5 20
8
Compass Point: West compass point 15 7
9
Sparebanken Vest spv mobilbank privat ≤5 30
10
West Game west 46 66

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
goofle 100 53 247 209
inesta gram 100 39 248 179
traset 100 29 250+ 186
whatsapp website 100 17 250+ 122
lyoutup 100 30 250+ 234

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Google oogle 100 86
2
Google Chrome: Fast & Secure chrome 76 47
3
Google Calendar google calen 70 24
4
Google One one 61 85
5
Google Fit: Health and Activity Tracking fit 51 69
6
Google Chat chat 59 90
7
Google Drive googledi 85 49
8
Google Voice google voice 66 25
9
Google Assistant - Get things done, hands-free siri 60 52
10
Google Meet goigle meets 83 57

These five keywords: “goofle”, “inesta gram”, “traset”, “whatsapp website”, “lyoutup”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Google”, “Google Chrome: Fast & Secure”, “Google Calendar”, “Google One”, “Google Fit: Health and Activity Tracking”, “Google Chat”, “Google Drive”, “Google Voice”, “Google Assistant - Get things done, hands-free”, “Google Meet”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “vest”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “vest