"98" App Store Keywords Research Case | ASOTools
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"98" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “98” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “minecrafters”, “شيپور”, “dells”, “fortunes”, “bremen”, “axa”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “98” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword 98 from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
1984 george orwell 38 44 250+ 217
1984 36 29 250+ 105
line98 33 19 250+ 109
orwell 1984 31 42 249 217
1984 book 31 23 250+ 209

The search volume of the core keyword 98 in Google App Store reached 39, its difficulty level reached 51, and the number of apps related to it reached 250+, among them, there are 53 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Win 98 Simulator computes 61 2
2
THE KING OF FIGHTERS '98 king of fighters 98 19 19
3
KOF'98 UM OL 2004 36 23
4
98 Live 98 live 16 4
5
Arcade 98 kof 98 free game arcade ≤5 21
6
98 KUPD 98 kupd 15 40
7
94% - Quiz, Trivia & Logic 94 38 54
8
Baltimore 98 Rock/WIYY 97.9 FM 98 rock 12 7
9
98 Cards 98 cards ≤5 30
10
Win-98-PO-Simulator limbo pc 2020 ≤5 24

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
b 70 76 250+ 36
bet9ja 70 7 250+ 98
windows 10 65 22 250+ 136
‏windows 10 65 18 250+ 129
elisabeth shue 63 62 250+ 248

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
BIGO LIVE–Live Stream, Live Chat, Go Live lives 63 43
2
B b.app buonristoro ≤5 30
3
b-bark bpark ≤5 30
4
BET+ tyler perry 40 37
5
Cardi B Songs Offline (Best Collection) cardi b 54 27
6
Badoo — Dating App to Chat, Date & Meet New People baaduu 80 53
7
B'Metronome 节拍街区 ≤5 30
8
Cardi B Wallpaper 2020 cardi b wallpaper ≤5 30
9
Fake Video Call From Cardi B cardi b games 9 24
10
Bloomberg B-Unit bunit bloomberg ≤5 30

These five keywords: “b”, “bet9ja”, “windows 10”, “‏windows 10”, “elisabeth shue”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “BIGO LIVE–Live Stream, Live Chat, Go Live”, “B”, “b-bark”, “BET+”, “Cardi B Songs Offline (Best Collection)”, “Badoo — Dating App to Chat, Date & Meet New People”, “B'Metronome”, “Cardi B Wallpaper 2020”, “Fake Video Call From Cardi B”, “Bloomberg B-Unit”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “98”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “98