"urban dictionary" App Store Keywords Research Case | ASOTools
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"urban dictionary" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “urban dictionary” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “youtube downloads videos”, “banco falabella”, “bein match”, “my verizon”, “in car games”, “terraria”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “urban dictionary” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword urban dictionary from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
slang urban dictionary 7 27 250+ 207
urban dictionary word of the day 6 9 250+ 174
australian slang: urban aussie slang dictionary ≤5 30 248 172
free urban dictionary ≤5 18 250+ 185
urban dictionary game ≤5 26 250+ 236

The search volume of the core keyword urban dictionary in Google App Store reached 59, its difficulty level reached 32, and the number of apps related to it reached 250+, among them, there are 156 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Urban Dictionary (Official) urban dictionar 68 38
2
Urban Dictionary stefan urban ≤5 27
3
Slang Dictionary - Urban Dictionary Alternative british slang! new dictionary of urban slangs quiz ≤5 30
4
Urban Dictionary (Unofficial) - Ads free urban dictionary name meaning offline ≤5 30
5
Urban Dictionary (Unofficial) urban dictionar 68 38
6
urban dictionary(slang) slang urban dictionary 7 27
7
Urban Dictionary urban dic 29 34
8
English Idioms and Slang Phrases. Urban Dictionary colloquial 41 21
9
Urban Slang urban slang dictionary offline ≤5 30
10
Idioms and Slang Dictionary new slang 11 16

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
ficpok 100 71 249 244
translation 100 29 250+ 142
traset 100 28 250+ 180
goggle translates 100 22 250+ 130
igoogle translator 100 21 250+ 151

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Facemoji Emoji Keyboard:Emoji Keyboard,Theme,Font kyoboard 60 22
2
Agar.io agar.io 61 12
3
WEBTOON weebtoone 65 39
4
Reddit reddit 77 59
5
Hulu: Stream TV shows & watch the latest movies hulu 75 34
6
Minecraft minecraft 80 95
7
Epic: Kids' Books & Educational Reading Library epic 65 79
8
DocuSign - Upload & Sign Docs docu sign 58 23
9
Epic Race 3D american ninja warrior 31 16
10
AncestryDNA - Genetic Testing ancestry dna 46 23

These five keywords: “ficpok”, “translation”, “traset”, “goggle translates”, “igoogle translator”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Facemoji Emoji Keyboard:Emoji Keyboard,Theme,Font”, “Agar.io”, “WEBTOON”, “Reddit”, “Hulu: Stream TV shows & watch the latest movies”, “Minecraft”, “Epic: Kids' Books & Educational Reading Library”, “DocuSign - Upload & Sign Docs”, “Epic Race 3D”, “AncestryDNA - Genetic Testing”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “urban dictionary”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “urban dictionary