"units of measurement" App Store Keywords Research Case | ASOTools
1.Preparing Research App Store Keywords
When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “units of measurement” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “unfollow”, “upper case”, “térkép”, “farmer”, “minecrafters”, “valued opinions”.
If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization. For instance:
Question Keywords |
User Keywords |
The action Keywords |
Function Keywords |
The location Keywords |
Question keywords describe why users search for applications. | User Keywords represent the role your target audience plays when using the application. | The action keyword specifies how to handle your application and use it. |
Function keywords are basic functions of an application. | The location keyword describes where people use your application. |
Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.
2.Research Keyword “units of measurement” with Google Play Data
Extended Long tail words
Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword units of measurement from the ASOTools, as follows:
Top 5 Keywords | Search Volume | KD | Search results | Head apps |
conversion of measurement units | 18 | 2 | 250+ | 49 |
conversion of measurement units for baking | ≤5 | 2 | 250+ | 53 |
conversion of measurement units cooking | ≤5 | 2 | 250+ | 53 |
conversion of measurement units baking | ≤5 | 1 | 250+ | 44 |
all conversion of measurement units | ≤5 | 2 | 250+ | 50 |
The search volume of the core keyword units of measurement in Google App Store reached 34, its difficulty level reached 3, and the number of apps related to it reached 250+, among them, there are 57 apps with more than 1,000 comments, and the top 10 apps are selected. They are:
# | App Icon | App Name | Top1 Keyword | Search Volume | KD |
1 | Unit Converter | co verter | 66 | 16 | |
2 |
|
All-In-One Unit Converter - Unit Conversion | acre energy | ≤5 | 30 |
3 |
|
Convert Units Plus - Free App | converts units | 30 | 2 |
4 |
|
Unit Converter | convertion | 66 | 12 |
5 |
|
Universal Unit converter: Conversion calculator | converting calculator | 33 | 8 |
6 |
|
Full Unit Converter | convection | 43 | 43 |
7 |
|
Unit Converter Pro | converter pro hd | ≤5 | 4 |
8 |
|
Unit converter - Convert metric units & Measure | everyday metrics | ≤5 | 30 |
9 |
|
All Unit Converter | perches converter | ≤5 | 2 |
10 |
|
Unit Converter | convert any unit lite | ≤5 | 30 |
The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.
ASOTools Suggested Keyword
Top 5 Keywords | Search Volume | KD | Search results | Head apps |
co verter | 66 | 16 | 250+ | 156 |
converters | 66 | 13 | 250+ | 118 |
convertion | 66 | 12 | 250+ | 84 |
cm to inches | 65 | 4 | 250+ | 42 |
inches to cm | 65 | 3 | 250+ | 39 |
In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic.
Top 10 apps related to the App Store keywords:
# | App Icon | App Name | Top1 Keyword | Search Volume | KD |
1 |
|
Unit Converter | converters | 66 | 13 |
2 |
|
Unit Converter | convertion | 66 | 12 |
3 |
|
MP3 Media Converter | mp3 converters | 72 | 12 |
4 |
|
Video Converter, Compressor MP4, 3GP, MKV,MOV, AVI | convertir mp4 | 58 | 10 |
5 |
|
Audio Converter (MP3, AAC, WMA, OPUS) - MP3 Cutter | conver to mp3 | 72 | 10 |
6 |
|
Video to MP3 Converter & Compressor - VidCompact | compresion | 33 | 19 |
7 |
|
Unit converter - Convert metric units & Measure | everyday metrics | ≤5 | 30 |
8 |
|
MP3 Converter | mp3 converter 128 kbps | ≤5 | 9 |
9 |
|
Video Converter | 30fps to 60fps video converter | ≤5 | 12 |
10 |
|
Metric Conversions | metric system | 43 | 3 |
These five keywords: “co verter”, “converters”, “convertion”, “cm to inches”, “inches to cm”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Unit Converter”, “Unit Converter”, “MP3 Media Converter”, “Video Converter, Compressor MP4, 3GP, MKV,MOV, AVI”, “Audio Converter (MP3, AAC, WMA, OPUS) - MP3 Cutter”, “Video to MP3 Converter & Compressor - VidCompact”, “Unit converter - Convert metric units & Measure”, “MP3 Converter”, “Video Converter”, “Metric Conversions”, look at their optimized core words.
3.Conclusion
Now, do you know how to find the best keywords? The above is a case of my research keyword “units of measurement”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.
There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools: