"type" App Store Keywords Research Case | ASOTools
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"type" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “type” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “hang man”, “presets for lightroom”, “dieta keto”, “smartfren”, “jessica alba”, “sbi share”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “type” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword type from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
logotype maker 58 10 250+ 80
type club 53 17 247 108
typeracer 50 32 247 152
type speed test 50 30 249 69
stereotype 46 37 250+ 178

The search volume of the core keyword type in Google App Store reached 41, its difficulty level reached 57, and the number of apps related to it reached 250+, among them, there are 97 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Keyboard Themes For Android kebord 60 25
2
Fonts: Font Keyboard & Text Faces foints 65 30
3
Fonts - Emojis & Fonts Keyboard fonts 68 76
4
Fonts Type – Fancy Fonts Keyboard tastiera particolare ≤5 7
5
ai.type Free Emoji Keyboard 2019 كيبورد مستر 6 11
6
Gboard - the Google Keyboard keyboard 60 93
7
Fast Typing Keyboard keyboady 60 30
8
Grammarly Keyboard - Writing & Spelling Assistant grammarly 66 40
9
Animal Typing - Lite, Learn to touch type! keyboarding apps 28 16
10
TypeApp mail - email app e type 26 42

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
teranslate google 100 30 250+ 139
instugrame 100 30 249 234
google transmate 100 30 249 165
google classroom 90 22 250+ 104
roblodd 88 30 250+ 243

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Translate Me - Text & Voice Translator translate me 8 9
2
Google Text-to-Speech texttospeech 37 2
3
Translate voice - Translator translator voice 33 9
4
Naver Papago - AI Translator papago 47 44
5
Easy language translator 翻译工具大全-so easy ≤5 30
6
Speak and Translate - Voice Typing with Translator speak and translate 20 17
7
All Languages Translator - Free Voice Translation language translator 46 44
8
Hi Translate - Free Voice and Chat Translate hi tensions 26 37
9
Language Translator & Voice Translate Languages my language ≤5 20
10
Language Translator Translate all & Learn language teradicion 87 30

These five keywords: “teranslate google”, “instugrame”, “google transmate”, “google classroom”, “roblodd”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Translate Me - Text & Voice Translator”, “Google Text-to-Speech”, “Translate voice - Translator”, “Naver Papago - AI Translator”, “Easy language translator”, “Speak and Translate - Voice Typing with Translator”, “All Languages Translator - Free Voice Translation”, “Hi Translate - Free Voice and Chat Translate”, “Language Translator & Voice Translate Languages”, “Language Translator Translate all & Learn language”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “type”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “type