"total" App Store Keywords Research Case | ASOTools

"total" App Store Keywords Research Case | ASOTools

ASOTools

1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “total” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “mynba”, “washapp”, “synchrony bank”, “sleep”, “gas buddy”, “icond”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “total” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword total from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
totale 58 49 249 225
totalmente demais 55 41 249 220
totalsportek 55 26 250+ 149
total wine 52 8 250+ 39
total sport 50 18 249 149

The search volume of the core keyword total in Google App Store reached 55, its difficulty level reached 69, and the number of apps related to it reached 250+, among them, there are 53 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Total totla 58 54
2
Total Wireless My Account wireless 50 56
3
TOTAL for Mobile new start mobile, llc ≤5 30
4
Total Commander - file manager total commander 41 26
5
Total Services: Station finder total clup kart ≤5 21
6
TotalAV Antivirus & VPN-Total Mobile Security 2020 totalav 39 46
7
Total Conquest total conquest 14 30
8
Total Launcher widgethome ≤5 12
9
Total Battle: Tactical Strategy total battle 32 33
10
LAN plugin for Total Commander total commander plugin ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
fortnaiter 77 30 250+ 245
gamesaa 75 68 250+ 248
mobiles 72 55 250+ 143
instergramp 63 30 250+ 28
ccleaner 61 31 250+ 176

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Pokémon GO mwtwo 87 45
2
Among Us among us 87 77
3
Parchisi STAR Online leura mer 77 61
4
FRAG Pro Shooter frank ocean 48 55
5
World of Tanks Blitz MMO world of tanks 50 21
6
Episode - Choose Your Story stiry 58 36
7
Audible: audiobooks, podcasts & audio stories audible 65 31
8
Football Strike - Multiplayer Soccer вудбол 60 48
9
MARVEL Contest of Champions champion 60 78
10
Roblox roblocxx 88 63

These five keywords: “fortnaiter”, “gamesaa”, “mobiles”, “instergramp”, “ccleaner”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Pokémon GO”, “Among Us”, “Parchisi STAR Online”, “FRAG Pro Shooter”, “World of Tanks Blitz MMO”, “Episode - Choose Your Story”, “Audible: audiobooks, podcasts & audio stories”, “Football Strike - Multiplayer Soccer”, “MARVEL Contest of Champions”, “Roblox”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “total”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “total