"the 100" App Store Keywords Research Case | ASOTools
1.Preparing Research App Store Keywords
When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “the 100” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “flipgrid”, “physique chimie”, “c a p c u t”, “random numbers”, “vulture”, “oil prices”.
If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization. For instance:
Question Keywords |
User Keywords |
The action Keywords |
Function Keywords |
The location Keywords |
Question keywords describe why users search for applications. | User Keywords represent the role your target audience plays when using the application. | The action keyword specifies how to handle your application and use it. |
Function keywords are basic functions of an application. | The location keyword describes where people use your application. |
Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.
2.Research Keyword “the 100” with Google Play Data
Extended Long tail words
Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword the 100 from the ASOTools, as follows:
Top 5 Keywords | Search Volume | KD | Search results | Head apps |
the sims 4 100 baby challenge | 12 | 35 | 249 | 239 |
100 most influential people in the world | 9 | 15 | 250+ | 197 |
the 100 io | ≤5 | 29 | 250+ | 234 |
the 100 degrees | ≤5 | 30 | 250+ | 226 |
avoid the 100 balls | ≤5 | 30 | 250+ | 190 |
The search volume of the core keyword the 100 in Google App Store reached 47, its difficulty level reached 48, and the number of apps related to it reached 250+, among them, there are 221 apps with more than 1,000 comments, and the top 10 apps are selected. They are:
# | App Icon | App Name | Top1 Keyword | Search Volume | KD |
1 | Quiz - The 100 | conclave 19 | ≤5 | 30 | |
2 |
|
Quiz The 100 | 100 characters | ≤5 | 10 |
3 |
|
The 100 - Hundred Quiz | the 100 hd play | ≤5 | 12 |
4 |
|
Quiz The 100 | the 100 kass morgan | ≤5 | 30 |
5 |
|
The 100 - Guess Who? | the 100 game | ≤5 | 30 |
6 |
|
Trivia Los 100 (Serie TV) | the 100 degrees | ≤5 | 30 |
7 |
|
The CW | wb's | 45 | 37 |
8 |
|
Can you escape the 100 room IV | escape the rooms 4 | ≤5 | 10 |
9 |
|
Can you escape the 100 room X | room escape | 28 | 29 |
10 |
|
100 PICS Quiz - Guess Trivia, Logo & Picture Games | £100 | 55 | 14 |
The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.
ASOTools Suggested Keyword
Top 5 Keywords | Search Volume | KD | Search results | Head apps |
ficpok | 100 | 71 | 249 | 244 |
youtubetm | 100 | 70 | 249 | 241 |
youtuoob | 100 | 68 | 249 | 238 |
fqcebooka | 100 | 60 | 250+ | 231 |
youtub | 100 | 54 | 250+ | 201 |
In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic.
Top 10 apps related to the App Store keywords:
# | App Icon | App Name | Top1 Keyword | Search Volume | KD |
1 |
|
Facemoji Emoji Keyboard:Emoji Keyboard,Theme,Font | kyoboard | 60 | 22 |
2 |
|
Agar.io | agar.io | 61 | 12 |
3 |
|
WEBTOON | weebtoone | 65 | 39 |
4 |
|
77 | 59 | ||
5 |
|
Hulu: Stream TV shows & watch the latest movies | hulu | 75 | 34 |
6 |
|
Minecraft | minecraft | 80 | 95 |
7 |
|
Epic: Kids' Books & Educational Reading Library | epic | 65 | 79 |
8 |
|
DocuSign - Upload & Sign Docs | docu sign | 58 | 23 |
9 |
|
Epic Race 3D | american ninja warrior | 31 | 16 |
10 |
|
AncestryDNA - Genetic Testing | ancestry dna | 46 | 23 |
These five keywords: “ficpok”, “youtubetm”, “youtuoob”, “fqcebooka”, “youtub”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Facemoji Emoji Keyboard:Emoji Keyboard,Theme,Font”, “Agar.io”, “WEBTOON”, “Reddit”, “Hulu: Stream TV shows & watch the latest movies”, “Minecraft”, “Epic: Kids' Books & Educational Reading Library”, “DocuSign - Upload & Sign Docs”, “Epic Race 3D”, “AncestryDNA - Genetic Testing”, look at their optimized core words.
3.Conclusion
Now, do you know how to find the best keywords? The above is a case of my research keyword “the 100”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.
There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools: