"terminal" App Store Keywords Research Case | ASOTools
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"terminal" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “terminal” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “tgi friday”, “war zon”, “farming simulator”, “stye”, “patient portal”, “expansion”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “terminal” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword terminal from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
terminals 46 3 250+ 38
terminalz 39 53 249 241
terminal velocity 33 15 248 120
coterminal angle 28 40 250+ 222
grand central terminal 23 27 248 184

The search volume of the core keyword terminal in Google App Store reached 43, its difficulty level reached 53, and the number of apps related to it reached 250+, among them, there are 32 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Terminal Emulator for Android termial 46 13
2
Termux termux 37 13
3
Material Terminal yaroslav shevchuk ≤5 26
4
Shell Terminal Emulator terminal emulator 15 7
5
Termius - SSH/SFTP and Telnet client cyberduck 31 33
6
Qute: Command Console & Terminal Emulator eingabeaufforderung 6 19
7
Terminal terminals 46 3
8
Serial USB Terminal serial 37 50
9
TermOne Plus - terminal emulator terminal emulator 15 7
10
Terminal, Shell for Android shell commander 2.0 ≤5 20

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
webex 63 37 249 168
havker 60 12 250+ 102
meeting 58 62 250+ 44
putty pie 56 55 250+ 235
stock s 56 30 250+ 91

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Cisco Webex Meetings cisco webex 53 27
2
Cisco Webex webex teams 42 49
3
Webex Calling webex calling 11 33
4
Cisco Webex for Intune webex teams 42 49
5
AnyConnect cisco anyconnect 38 34
6
Cisco Jabber jagger 39 51
7
Cisco Events cisco live 10 29
8
My WebX App webx 38 27
9
Cisco Network Setup Assistant fast rocket network assistant ≤5 23
10
GoToMeeting – Video Conferencing & Online Meetings go-to meeting 55 34

These five keywords: “webex”, “havker”, “meeting”, “putty pie”, “stock s”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Cisco Webex Meetings”, “Cisco Webex”, “Webex Calling”, “Cisco Webex for Intune”, “AnyConnect”, “Cisco Jabber”, “Cisco Events”, “My WebX App”, “Cisco Network Setup Assistant”, “GoToMeeting – Video Conferencing & Online Meetings”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “terminal”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “terminal