"teddy" App Store Keywords Research Case | ASOTools
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"teddy" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “teddy” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “camo”, “downloadgram”, “miracast”, “love”, “antara”, “tales”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “teddy” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword teddy from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
teddy bear 42 58 250+ 38
teddy roosevelt 39 38 250+ 189
teddy pendergrass 36 13 250+ 100
teddy bears 34 5 250+ 43
teddybear 34 2 250+ 31

The search volume of the core keyword teddy in Google App Store reached 36, its difficulty level reached 59, and the number of apps related to it reached 250+, among them, there are 42 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Teddy Horror Game tedi 34 35
2
Teddy Freddy tedy 53 25
3
Talking Teddy Bear teddy bear 42 58
4
Teddy Bear Gun Strike Game: Counter Shooting Games teddy bear gun shooting game ≤5 30
5
Talking Teddy Bear – Games for Kids & Family Free teddy games ≤5 5
6
Teddy Bear Couple Keyboard Theme emoji keyboard teddy bear ≤5 3
7
My Talking Teddy Simulator my talking teddy ≤5 15
8
Pink Diamond Teddy Bear Theme pink diamond teddy bear wallpaper ≤5 30
9
Baby Monitor TEDDY baby monitor plus ≤5 7
10
Teddy Ruxpin teddy ruxpin 27 43

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
stuffed 63 49 250+ 206
mrs bean 60 33 249 153
mister bean 60 21 250+ 124
build-a-bear 55 32 250+ 169
bulid a bear 55 14 250+ 105

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
Stuffed Burgers stuffed burgers ≤5 30
2
Prize Claw monica molina 28 49
3
Clawee™ - A Real Claw Machine & Crane Game Online grabbing 51 25
4
Stuffed Baked Potato Factory baked potato 31 10
5
Get Stuffed get stuffed ≤5 30
6
Talking Teddy Bear teddy bear 42 58
7
Fake Call With American Girl JJ anerican girl 45 17
8
Free Plushies - Big Eyes Toys stuffed animals 36 12
9
Soft toys Claw máquina de peluches 1 ≤5 18
10
Easy & Delicious Stuffed Peppers Recipe stuffed bell peppers ≤5 15

These five keywords: “stuffed”, “mrs bean”, “mister bean”, “build-a-bear”, “bulid a bear”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “Stuffed Burgers”, “Prize Claw”, “Clawee™ - A Real Claw Machine & Crane Game Online”, “Stuffed Baked Potato Factory”, “Get Stuffed”, “Talking Teddy Bear”, “Fake Call With American Girl JJ”, “Free Plushies - Big Eyes Toys”, “Soft toys Claw”, “Easy & Delicious Stuffed Peppers Recipe”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “teddy”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “teddy