"baby kay" App Store Keywords Research Case | ASOTools
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"baby kay" App Store Keywords Research Case | ASOTools

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1.Preparing Research App Store Keywords 

When you are working on App Store Optimization Services, in order to help you choose the best App Store keywords in Google Play or Apple App Store , it is worth studying this report carefully. This keyword research report about “baby kay” will use the data collected by ASOTools for a comprehensive analytic. For example, long tail keyword data: “game of kings”, “777”, “이마트몰”, “home away”, “remid”, “organico”. 

If you are doing App Store keyword research with the keyword inspector, we recommend that you create a specification for your app store keyword optimization.  For instance:

Question
Keywords
User
Keywords
The action
Keywords
Function
Keywords
The location
Keywords
Question keywords describe why users search for applications. User Keywords represent the role your target audience plays when using the application. The action keyword specifies how to handle your application and use it.
 
Function keywords are basic functions of an application. The location keyword describes where people use your application.

Well, after establishing the theoretical basis of App Store optimization, let’s make a case analytic and study the specific data performance of this keyword in Google Store and Apple App store with app store optimization tools.

2.Research Keyword “baby kay” with Google Play Data

Extended Long tail words

Obviously, once the root of the core keyword is determined, you need to expand more long tail words. For example, I have collected the top 5 long tail words related to the keyword baby kay from the ASOTools, as follows:

Top 5 Keywords Search Volume KD Search results Head apps
baby kaylee ≤5 29 250+ 241
baby kayla ≤5 6 250+ 102
baby kaycee ≤5 20 250+ 202
baby kayla games ≤5 15 250+ 169
baby kaya ≤5 5 250+ 120

The search volume of the core keyword baby kay in Google App Store reached 43, its difficulty level reached 17, and the number of apps related to it reached 250+, among them, there are 161 apps with more than 1,000 comments, and the top 10 apps are selected. They are:

# App Icon App Name Top1 Keyword Search Volume KD
1
Talking Babsy Baby Xmas Games talking babsy baby xmas games ≤5 22
2
Baby Sounds Ringtones & Wallpapers baby sounds ringtones and wallpapers ≤5 30
3
Baby Ronnie Rhymes - Nursery & Kids Learning Songs baby cartoons 39 30
4
Baby Care - Crazy Newborn Kids Nursery crazy nursery newborn baby doctor care ≤5 30
5
Baby Phone: Hola Animals hola beba 19 36
6
Cute Baby Live Wallpaper cute baby live wallpaper hd ≤5 3
7
Baby Ringtones Baby Sounds Free baby ringtones baby sounds free ≤5 30
8
Talking Emily Baby Girl Games talking emily baby ≤5 27
9
Baby Sleep PRO ???? rockabub pro ≤5 30
10
My Newborn Sister-Xmas Miracle my newborn little baby sister ≤5 30

The top 5 keywords mentioned above are just one of the selected cases. You can select keywords in any range according to your own criteria. Generally, the search volume for keywords should be between 20 and 80, the difficulty should be less than 50, and then analyze the keyword data of the competing App according to the keywords.

ASOTools Suggested Keyword

Top 5 Keywords Search Volume KD Search results Head apps
bruker king 77 35 249 172
bùrger king 77 33 250+ 151
burgerking 77 30 249 145
bürger king 77 30 249 141
burguer king 77 24 249 128

In the era of big data analysis of app store keywords, computers are sometimes smarter than us. Therefore, ASOTools provides us with a new function, that is, based on your search target keywords, it is extremely intelligent to recommend accurate keywords for potential traffic. 

Top 10 apps related to the App Store keywords:

# App Icon App Name Top1 Keyword Search Volume KD
1
BURGER KING® App bùrger king 77 33
2
Burger King Puerto Rico burger king puerto rico 13 32
3
Coupons for Burger King bùrger king 77 33
4
Burger King India korona.menu ≤5 30
5
Burger King® Mexico burger king mexico ≤5 21
6
BURGER KING® Magyarország éttermek a közelben 16 12
7
Food Coupons for Burger King - Hot Discounts ???????? 버거킹쿠폰 ≤5 30
8
BURGER KING® Polska burger king polska ≤5 20
9
Free Coupons for Burger King burger king app free coupons ≤5 20
10
Burger King Arabia burger king arabia ≤5 22

These five keywords: “bruker king”, “bùrger king”, “burgerking”, “bürger king”, “burguer king”. If you think the traffic is good, you can seriously consider optimizing it into your App store. You can also carefully study these ten apps: “BURGER KING® App”, “Burger King Puerto Rico”, “Coupons for Burger King”, “Burger King India”, “Burger King® Mexico”, “BURGER KING® Magyarország”, “Food Coupons for Burger King - Hot Discounts ????????”, “BURGER KING® Polska”, “Free Coupons for Burger King”, “Burger King Arabia”, look at their optimized core words.

3.Conclusion

Now, do you know how to find the best keywords? The above is a case of my research keyword “baby kay”. You can also research keywords according to this idea in the process of the app store optimization, and then use the intelligent services provided by ASOTools.

There are many App store keyword tool, which can be used together to ensure the accuracy of keyword data. I recommend these ASOTools:

4.More Case Analytics Similar to The Keyword “baby kay